# Transforming Traveler Sneakers The OluKai Alapa Li Sneakers are Lightweight, Sporty and Comfy By Michael Hemsworth | Published 2019-04-16 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/olukai-alapa-li-sneakers References: [hiconsumption](https://hiconsumption.com/2019/04/olukai-alapa-li-sneakers/) & [olukai](https://olukai.com/products/alapa-li-mens-sneakers) The OluKai Alapa Li sneakers are the latest footwear option from the brand that aims to deliver exceptional comfort and style to wearers who are looking to perform multiple activities with a singular shoe style. The sporty shoes are designed with ultimate comfort in mind thanks to an ergonomic footbed, while the [patented drop-in heel](https://www.trendhunter.com/trends/mita-sneakers-x-on-cloud-6-coast-mita) will instantly transform the footwear into a comfortable slide. The [waterproof full-grain leather](https://www.trendhunter.com/trends/on-cloud-6-geo-waterproof) components are paired with air mesh for optimal cooling capabilities; moisture-wicking lining will further enhance the comfort of the shoes when worn for extended periods or without socks. The OluKai Alapa Li sneakers are [ideal for travel](https://www.trendhunter.com/trends/business-traveler) thanks to their multifunctional design and also ideal for urban professionals who are seeking out a footwear option that can seamlessly transition from day to night. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 65% | Activity: 77% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Key Themes Behind This Trend - **Multifunctional Shoes:** An opportunity for disruptive innovation lies in creating shoes that can be used for multiple activities and seamlessly transition from day to night. - **Ultimate Comfort Footwear:** There is potential for disruptive innovation in designing shoes that prioritize comfort through features like ergonomic footbeds and moisture-wicking lining. - **Waterproof and Cooling Shoes:** Creating footwear with waterproof materials and cooling capabilities presents an opportunity for disruptive innovation in the shoe industry. ### Where This Applies - **Footwear Industry:** The footwear industry can explore disruptive innovation by creating multifunctional shoes, prioritizing comfort, and incorporating waterproof and cooling features. - **Travel Industry:** There is potential for disruptive innovation in the travel industry by offering footwear options specifically designed for travel, combining comfort and style. - **Fashion Industry:** The fashion industry can embrace disruptive innovation by incorporating multifunctional shoes that effortlessly transition from day to night, providing comfort and style for urban professionals. ## Related on Trend Hunter - [Intuitive Slip-On Hiking Sneakers](https://www.trendhunter.com/trends/hoka-anacapa-2-freedom.md) - [Low-Profile Lifestyle Sneakers](https://www.trendhunter.com/trends/sunset-sneaker.md) - [Tech-Influenced Lace-Free Sneakers](https://www.trendhunter.com/trends/hoka-project-transport.md) - [Chic Comfort-Focused Sliders](https://www.trendhunter.com/trends/comfort-recovery-slide.md) - [Ultra-Cushioned Hiking Footwear](https://www.trendhunter.com/trends/hiking-sneaker.md) - [Trail-Ready Urbanite Sneakers](https://www.trendhunter.com/trends/on-cloud-6-geo-waterproof.md) - [Recycled Material Casual Sneakers](https://www.trendhunter.com/trends/recovery-mode.md) - [Hybrid Trail-Ready Loafers](https://www.trendhunter.com/trends/hoka-speed-loafer.md) - [Hybrid Sneaker-Inspired Boots](https://www.trendhunter.com/trends/luca-chukka-sneaker-boot.md)