# Confusing Maze Saucers The Oluk Coffee Cup Makes Breaks More Enjoyable By Meghan Young | Published 2010-07-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/oluk-coffee-cup References: [trendsnow.net](http://www.trendsnow.net/2010/07/maze-coffee-cup.html) & [erdemselek](http://www.erdemselek.com/m7/m7.html#) Although many have been taught not to play with their food, the Oluk coffee cup sidesteps that idea and allows you to toy with your drinks. Featuring a maze design on the accompanying saucer, drips and drops are made more fun with this Oluk coffee cup design. Created for Erdem Selek, the Oluk coffee cup debuted this year at the Cologne Fair in Germany. According to their website, the "aim of the project is to reuse these drops and make the office hours and breakfasts more enjoyable." By the looks of it, I think their goals have definitely been met. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 39% | Activity: 41% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Interactive Drinkware:** The Oluk coffee cup showcases the trend of interactive drinkware, providing a playful and engaging experience for users. - **Enhanced User Experience:** The maze design on the Oluk coffee cup saucer enhances the user experience by making drips and drops more enjoyable, indicating a trend towards enhancing the overall experience of everyday products. - **Functional Art:** The Oluk coffee cup blurs the line between practicality and artistic expression, reflecting the trend of functional art in consumer products. ### Sectors Adopting This - **Tableware and Kitchenware:** The Oluk coffee cup and saucer introduce opportunities for innovation in the tableware and kitchenware industry by combining interactive elements with everyday products. - **Office Supplies:** The Oluk coffee cup aims to make office hours more enjoyable, implying potential disruption in the office supplies industry by incorporating elements of playfulness into traditional products. - **Creative Packaging:** The maze design on the Oluk coffee cup saucer presents an opportunity for innovation in creative packaging, as it adds an element of fun and interactivity to the overall product presentation. ## Related on Trend Hunter - [Limited-Edition April Fool's Lines](https://www.trendhunter.com/trends/oops-collection.md) - [Hidden Cat Kitchenware](https://www.trendhunter.com/trends/cute-cat-coffee-cup.md) - [Accordion-Style Coffee Cups](https://www.trendhunter.com/trends/accordion-paper-cup.md) - [Effortless Tea Brewing Cups](https://www.trendhunter.com/trends/cuptone-teacup.md) - [Coffee-Cooling Travel Mugs](https://www.trendhunter.com/trends/beverage-tumbler.md) - [Captivating Tonal Drinking Glassware](https://www.trendhunter.com/trends/podio-cup.md) - [Angled Immersion Coffee Brewer](https://www.trendhunter.com/trends/oblic-dropper.md) - [Sensor-Guided Tea Cups](https://www.trendhunter.com/trends/soundsip.md) - [Desk Thermo Tumblers](https://www.trendhunter.com/trends/alessi-buri-tumbler.md)