# Cognition Support Supplement Chews OLLY Brainy Chews Come in Three Formulations By Michael Hemsworth | Published 2024-04-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/olly-brainy-chews References: [drugstorenews](https://drugstorenews.com/olly-launches-cognitive-focused-supplements-line) & [olly](https://www.olly.com)  [OLLY](https://www.trendhunter.com/trends/olly-mood-skin) [Brainy](https://www.trendhunter.com/trends/lolly-pops) Chews are a new lineup of dietary supplements for consumers to incorporate into their daily regime as a way to support their cognitive abilities. The supplements come individually wrapped and displayed in the brand's signature square-top bottles, and come in three formulations to choose from. This includes the Focused Thinker Brainy Chews, Energized Thinker Brainy Chews and [Chill Thinker](https://www.trendhunter.com/trends/good-salt) Brainy Chews, which each put Ahiflower ALA in the spotlight. The supplements each have a refined range of ingredients to help the person enhance their daily cognition, get a boost when they need it most, relax and ponder, and more. Chill Thinker Brainy Chews are available now for purchase on the brand's website and at Target locations. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 39% | Activity: 56% | Freshness: 23% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Personalized Cognitive Supplements:** Innovative brands are offering personalized cognitive supplements tailored to different mental states and needs. - **Convenient Packaging Solutions:** New packaging solutions such as individually wrapped chews are enhancing the user experience of cognitive supplement products. - **Focus on Natural Ingredients:** The spotlight on natural ingredients like Ahiflower ALA is driving the development of cognitive support supplements. ### Sectors Adopting This - **Nutraceuticals:** The nutraceutical industry is ripe for disruptive innovation with the introduction of targeted cognitive support supplement formulations. - **Packaging:** The packaging industry has opportunities to innovate with solutions that provide convenience and aesthetic appeal for dietary supplements like OLLY Brainy Chews. - **Natural Health Products:** Natural health product manufacturers can capitalize on the growing demand for holistic cognitive support solutions based on natural ingredients like Ahiflower ALA. ## Related on Trend Hunter - [Brain-Boosting Lollipops](https://www.trendhunter.com/trends/lolly-pops.md) - [Brain Nutrition Gummies](https://www.trendhunter.com/trends/brainpack-gummy-supplement.md) - [Cognitive Function-Supporting Supplements](https://www.trendhunter.com/trends/cognitive-functionsupporting-supplement.md) - [Plant-Powered Cognitive Gummies](https://www.trendhunter.com/trends/matcha-mind-cognitive-gummies.md) - [Candy-Style Vitamin Chews](https://www.trendhunter.com/trends/chewsy.md) - [Brain-Fueling Fruit Snacks](https://www.trendhunter.com/trends/brainiac-fruit-snacks.md) - [Functional Nootropic Gummies](https://www.trendhunter.com/trends/nootropic-gummies.md) - [Women's Health Dietary Supplements](https://www.trendhunter.com/trends/olly-supplements.md) - [Limited-Edition Mental Performance Gummies](https://www.trendhunter.com/trends/mental-performance-gummies.md)