# Tummy-Baring Celebritorials Olivia Wilde Men's Health Spread Shows Off Her Sizzling Hot Midriff By Summer Luu | Published 2011-01-02 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/olivia-wilde-mens-health References: [popoholic](http://www.popoholic.com/2010/12/29/olivia-wilde-sizzles-in-mens-health-magazine/) The media just can't get enough of this 'Tron: Legacy' star. Despite Olivia Wilde's most recent success, a blockbuster movie, the film isn't all that's hot about her; the Olivia Wilde Men's Health spread above sizzles with a series of casual looks. Even in a [simple sweater-and-denim-jean look](https://www.trendhunter.com/trends/tough-guys-soft-sweaters), Olivia obviously doesn't have to work hard at looking hot -- especially as she shows off her flat tummy to match her [sexy silhouette](https://www.trendhunter.com/trends/ultimate-butt). The Olivia Wilde Men's Health spread will definitely have all the guys drooling. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 58% | Activity: 56% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Key Themes Behind This Trend - **Body-positive Advertising:** There is an opportunity for advertisers to promote body positivity and inclusivity in their campaigns, challenging traditional beauty standards. - **Celebrity Influence:** Brands can partner with influential celebrities to leverage their star power and reach a wider audience for their products or services. - **Casual Fashion:** The trend of casual fashion is growing, allowing brands to capitalize on comfortable and effortless clothing styles. ### Where This Applies - **Fashion:** The fashion industry can embrace body-positive advertising messages and collaborate with celebrities to showcase inclusive and comfortable clothing. - **Fitness:** Fitness brands can collaborate with celebrities to promote body positivity and inspire their audience to live healthy, active lifestyles. - **Media and Entertainment:** The media industry can leverage celebrity influence to create engaging and impactful advertising campaigns, reaching a wide audience. ## Related on Trend Hunter - [Model-Off-Duty Essentials](https://www.trendhunter.com/trends/modeloffduty-essentials.md) - [80s-Style Actress-Approved Activewear](https://www.trendhunter.com/trends/old-navy-active.md) - [Celebrity-Approved Tanning Services](https://www.trendhunter.com/trends/tan-on-the-run.md) - [Fashion-Forward Shapewear](https://www.trendhunter.com/trends/calvin-klein-shapewear.md) - [Celebratory Midlife Campaigns](https://www.trendhunter.com/trends/stripes-beauty-hotter-than-ever.md) - [Gut-Friendly Smoothies](https://www.trendhunter.com/trends/good-4-ur-guts-smoothie.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Seductive Winter Loungewear Lines](https://www.trendhunter.com/trends/winter-heat-collection.md) - [Viral IBS Billboards](https://www.trendhunter.com/trends/hot-girls-have-ibs.md)