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# Architectural Eyewear Collections
The Oliver Peoples Gio Ponti Collection Has Three Styles

By Michael Hemsworth | Published 2021-11-08 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/oliver-peoples-gio-ponti-collection
References: [hiconsumption](https://hiconsumption.com/oliver-peoples-g-pionti-archives-sunglasses/) & [oliverpeoples](https://www.oliverpeoples.com/usa/op-stories-gio-ponti-campaign)

The Oliver Peoples Gio Ponti collection is a lineup of eyewear styles created to pay homage to the late namesake architect in a bold, fashion-forward way. The collection includes both sunglasses and eyeglasses that are each characterized by their bold, angular aesthetic that calls to mind the work of the prolific Italian architect. The glasses come in the form of the G. Ponti-1, 2 and 3, which are each crafted with premium materials like titanium.

The Oliver Peoples Gio Ponti collection was created in collaboration with the Gio Ponti archives and are available now for purchase at a starting price point of $625. The glasses put a focus on rounded lenses with angular accents for a sense of dualism.

Image Credit: Oliver Peoples

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 68% | Activity: 46% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Architectural Eyewear:** Opportunity for eyewear companies to collaborate with architects to create bold and angular eyewear collections.
- **Premium Materials:** Innovation opportunity for materials companies to create premium and lightweight materials for eyewear construction.
- **Heritage Collaborations:** Opportunity for heritage brands to collaborate with fashion companies to create unique and stylish products that pay homage to iconic architects.

### Sectors Adopting This

- **Eyewear:** The eyewear industry can innovate by collaborating with architects and using premium materials to create bold and angular eyewear products.
- **Fashion:** The fashion industry can collaborate with heritage brands and architects to create unique and stylish products that pay homage to iconic architects.
- **Materials:** The materials industry can innovate by creating new, premium materials that are lightweight and can be used in the construction of eyewear and other fashion products.

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