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# Luxe Sunglasses Collaborations
Oliver Peoples Balmain Sunnies are the Ultimate in Rock-Glam

By Tiana Reid | Published 2010-07-04 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/oliver-peoples-balmain
References: [dazeddigital](http://www.dazeddigital.com/view/default.aspx?Category=19&ArticleID=7764&PageNum=1) & [oliverpeoples](http://www.oliverpeoples.com/balmain-1.html)

The [Oliver Peoples Balmain](https://www.trendhunter.com/trends/roger-federer-1) shades are a [collaboration](https://www.trendhunter.com/trends/oamc-x-mykita-grunt-sunglasses) that will have summer feeling (and looking) closer and closer to paradise.

Both brands are the best of the best in their respective luxury markets, so the Oliver Peoples Balmain sunglasses, created for the 2010 season, are the best of the best in shades. The [unisex design](https://www.trendhunter.com/trends/reformation-x-jimmy-fairly) is akin to Balmain designer Christophe Decarnin's rock-glam aesthetic, and features a teardrop shape lens.

**Implications** - The sunnies are ideal for those who want to add some sort of glamor into their everyday life. Perfect both in shape and color, the sunglasses would enhance any outfit beautifully. Check them out for yourself if you're looking to complete your ensemble with a badass chic look.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 62% | Activity: 59% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: South America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Luxury Collaborations:** Exploring collaborations between luxury brands to create unique and high-end products.
- **Rock-glam Aesthetic:** Embracing the fusion of rock and glamour in fashion and accessories.
- **Unisex Sunglasses:** Catering to the growing demand for gender-neutral eyewear.

### Sectors Adopting This

- **Fashion:** The fashion industry can explore collaborations between high-end brands to create iconic, fashion-forward products.
- **Luxury Goods:** The luxury goods industry can leverage the rock-glam aesthetic trend in designing unique and edgy products.
- **Eyewear:** The eyewear industry can tap into the demand for fashionable and unisex sunglasses, offering versatile options for customers.

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