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# Undressed Oil Packaging
Creteleon Olive Oil Bottle Comes with a Sheath Perfect for Gifting

By Laura McQuarrie | Published 2014-06-06 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/olive-oil
References: [thedieline](http://www.thedieline.com/blog/2014/6/4/creteleon) & [polydoroudesign](http://www.polydoroudesign.com/)

As subtly suggested by the name of the olive oil, Creteleon is a [premium olive oil](https://www.trendhunter.com/trends/gourmet-extra-virgin-olive-oil) that is produced on the Greek island of Crete. When it comes to [olive oil packaging](https://www.trendhunter.com/trends/agrumatomethod-olive-oil), there's a bit of a divide: purists will say that containers shouldn't let any of the product show, since light can be damaging to the oil. On the other hand, being able to see the [liquid gold](https://www.trendhunter.com/trends/gourmet-olive-oils) inside usually means that it will sell better in a retail environment.

The packaging for Creteleon by T&E Polydorou Design offers a fairly good compromise. Most of the olive oil is concealed with an opaque detail on the bottle and to ensure freshness, the bottle can also be placed in a cloth bag. As well as protecting the oil inside, this makes the olive oil highly giftable as well.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 41% | Activity: 50% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Transparent Packaging:** Opportunity to create packaging designs that balance visibility of the product and protection of its contents, appealing to both purists and retail customers.
- **Premium Gifting:** Opportunity to create high-quality packaging solutions that enhance the gifting experience of luxury products, like olive oil.
- **Sustainable Packaging:** Opportunity to develop eco-friendly packaging materials and designs that can preserve the freshness and quality of the product while reducing environmental impact.

### Industries Being Reshaped

- **Food and Beverage:** Disruptive innovation opportunity to revolutionize packaging solutions and enhance the presentation and preservation of food and beverage products.
- **Luxury Goods:** Disruptive innovation opportunity to redefine the gifting experience by creating premium and aesthetic packaging solutions for luxury goods.
- **Packaging and Printing:** Disruptive innovation opportunity to develop innovative, sustainable, and functional packaging designs using advanced printing technologies and materials.

## Related on Trend Hunter

- [Customizable Olive Oil Bottles](https://www.trendhunter.com/trends/paint-pour-gift-set.md)
- [Aluminum Bottled Oils](https://www.trendhunter.com/trends/extra-virgin-olive-oil-bottles.md)
- [Re-Designed Family-Owned Olive Oils](https://www.trendhunter.com/trends/itxart-olive-oil.md)
- [Hand-Painted EVOO Bottles](https://www.trendhunter.com/trends/handpainted-evoo-bottle.md)
- [Olive Oil Packaging Expansions](https://www.trendhunter.com/trends/drizzle-and-sizzle.md)
- [Single-Serve Olive Oil Packaging](https://www.trendhunter.com/trends/spanish-extra-virgin-olive-oil.md)
- [One-Handed Olive Oil Bottles](https://www.trendhunter.com/trends/dress-drizz.md)
- [Squeezable Olive Oil Packaging](https://www.trendhunter.com/trends/chefs-bottle.md)
- [Gourmet Extra Virgin Olive Oils](https://www.trendhunter.com/trends/gourmet-extra-virgin-olive-oil.md)
