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# Abstract Moroccan-Inspired Packaging
Karia's Gorgeous Olive Oil Label Features a Geometric Pattern

By Alyson Wyers | Published 2015-03-23 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/olive-oil-label
References: [thedieline](http://www.thedieline.com/blog/2015/3/17/karia) & [kanella](http://www.kanella.com/44-karia.html?category=featured)

Even though [extra virgin olive oil](https://www.trendhunter.com/trends/spanish-extra-virgin-olive-oil) (or as Rachael Ray would say, EVOO) is a standard ingredient in most kitchens, this olive oil label shows its packaging design can be anything but ordinary. Designed by Athens-based Kanella, the Karia EVOO bottle features an intricate geometric graphic in a black and gold color scheme.

The high quality EVOO is from a Moroccan family business. This is reflected in the olive oil label, which is supposed to look like ornamental jewelry and was created to emulate a "classy and contemporary style." Moroccan culture and art inspired the brand identity, specifically in its architectural aspects and decorative patterns. The [minimalist packaging](https://www.trendhunter.com/trends/bottle-and-packaging-redesign) is also supposed to be an "abstract representation" of the olive tree.

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 8% | Activity: 11% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Geometric Packaging Design:** Opportunity for creating visually striking packaging designs through intricate geometric patterns.
- **Moroccan-inspired Branding:** Potential for infusing Moroccan culture and art into branding to create a unique and contemporary style.
- **Minimalist Packaging:** Chance to explore abstract representations and minimalist designs in packaging, offering a sleek and modern aesthetic.

### Who This Affects Most

- **Food and Beverage:** Opportunity for food and beverage companies to enhance the visual appeal of their products through geometric packaging designs.
- **Luxury Goods:** Potential for luxury brands to incorporate Moroccan-inspired branding elements to create a sophisticated and contemporary image.
- **Art and Design:** Opportunity for artists and designers to explore minimalist packaging concepts and abstract representations in their work.

## Related on Trend Hunter

- [Ceramic Olive Oil Jars](https://www.trendhunter.com/trends/cugu.md)
- [Hand-Painted EVOO Bottles](https://www.trendhunter.com/trends/handpainted-evoo-bottle.md)
- [Traceable Moroccan Olive Oils](https://www.trendhunter.com/trends/moroccan-olive-oil.md)
- [Customizable Olive Oil Bottles](https://www.trendhunter.com/trends/paint-pour-gift-set.md)
- [Olive Oil Packaging Expansions](https://www.trendhunter.com/trends/drizzle-and-sizzle.md)
- [Gourmet Extra Virgin Olive Oils](https://www.trendhunter.com/trends/gourmet-extra-virgin-olive-oil.md)
- [Squeezable Olive Oil Packaging](https://www.trendhunter.com/trends/chefs-bottle.md)
- [Squeezable Californian Olive Oils](https://www.trendhunter.com/trends/chef-style-squeeze-bottle.md)
- [Aluminum Bottled Oils](https://www.trendhunter.com/trends/extra-virgin-olive-oil-bottles.md)
