# Stimulating Olfactory Games Master Parfums' Game Awakens Memory and Expression Through Scent By Laura McQuarrie | Published 2020-12-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/olfactory-game References: [premiumbeautynews](https://www.premiumbeautynews.com/en/master-parfums-a-series-of-games) & [masterparfums](https://www.masterparfums.com/en/boutique/games/master-parfums-olfactory-game/) Master Parfums' [Olfactory](https://www.trendhunter.com/trends/fragrance-formulas) Game uses questions, challenges, scent pens and blotters to stimulate [scent memory](https://www.trendhunter.com/trends/kaorium), express emotions and help people improve the way that communicate their experience with different aromas. In the game, players will encounter cards like [Create a Fragrance](https://www.trendhunter.com/trends/miniverse-make-it-mini-fragrances) and Ready, Set, Sniff! and the first one to collect 12 cards wins and gets to call themself the Master of Perfumes. The cards have designated spots for drawing with scent pens, so that unique fragrances can be created by assigning top, base and middle notes. Those who own the Master Parfums Pocket Quiz will find that the Olfactory Game expands the original experience with double the questions. As well as appealing to fragrance lovers, the game supports students and professionals who want a hands-on way to continue their training. Image Credit: Master Parfums ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 49% | Activity: 53% | Freshness: 9% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Scent-based Gaming:** Opportunity for developing interactive games that engage the sense of smell to stimulate memory and emotions. - **Multi-sensory Experiences:** Disruptive innovation opportunities to create immersive experiences that combine more than one sense, such as scent and touch, to enhance communication and engagement. - **Gamification of Training:** Potential for gamifying training processes in various industries, offering a more interactive and engaging learning experience. ### Sectors Adopting This - **Fragrance Industry:** Possible disruption in fragrance industry through the creation of scent-based games that tap into consumers' olfactory senses. - **Gaming and Entertainment Industry:** Unique gaming experiences that integrate the sense of smell have the potential to attract a new audience and drive innovation in the gaming industry. - **Education and Training Industry:** Opportunity to revolutionize training processes by incorporating gamified elements, leading to increased engagement and better knowledge retention. ## Related on Trend Hunter - [Lab-Like Fragrances](https://www.trendhunter.com/trends/perfumer-extraordinaire.md) - [Chess-Inspired Fragrances](https://www.trendhunter.com/trends/mind-games-soulmate-collection.md) - [Olfacory Experience Metaverses](https://www.trendhunter.com/trends/guardians-of-memories.md) - [Virtual Fragrance Workshops](https://www.trendhunter.com/trends/scentbird-academy.md) - [Scent-Releasing Gaming Devices](https://www.trendhunter.com/trends/gamescent.md) - [Multipurpose Scent-Releasing Wearables](https://www.trendhunter.com/trends/nosewise.md) - [Portable Olfactory Training Sets](https://www.trendhunter.com/trends/olfki-kit.md) - [Personalized Fragrance Readings](https://www.trendhunter.com/trends/fragrance-reading.md) - [Perfume-Crafting Collectibles](https://www.trendhunter.com/trends/miniverse-make-it-mini-fragrances.md)