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# Rotating Bracket TVs
The 'i-V' OLED Smart TV is Easy to Assemble and Start Using

By Michael Hemsworth | Published 2017-01-17 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/oled-smart-tv
References: [yankodesign](http://www.yankodesign.com/2017/01/17/plug-n-play-tv/)

Unpacking a new TV usually requires users to partake in some assembly in order to get the unit prepared for use, but the 'i-V' OLED smart TV aims to change this. Designed by PPLive, the 'i-V' TV features a rotating bracket that is easy to install to eliminate any confusion and get the TV operating quicker than usual.

The bracket on the 'i-V' TV actually doubles as the [sound bar speaker](https://www.trendhunter.com/trends/sky-glass-gen-2) that can be angled and repositioned, depending on preferences or needs. The 'i-V' OLED smart TV can be subsequently placed on a flat surface or [hung on a wall](https://www.trendhunter.com/trends/displace-hub) in order to get it operating. This is far easier than the design of other TVs on the market that require extensive assembly before they're ready for use.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 58% | Activity: 11% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia)

## Key Themes

### What's Driving This Trend

- **Easy Assembly Tvs:** The trend towards TVs that require minimal assembly presents opportunities for disruptive innovations in streamlining installation processes and enhancing user experiences.
- **Multi-functional Brackets:** The rise of TVs with rotating brackets that double as sound bar speakers offers potential for disruptive innovations in space-saving designs and customizable audio experiences.
- **Quick Start Tvs:** The demand for TVs that can be set up and operated quickly without extensive assembly creates opportunities for disruptive innovations in user-friendly interfaces and simplified installation methods.

### Who This Affects Most

- **Consumer Electronics:** The consumer electronics industry can leverage the trend of easy assembly TVs to develop innovative products that cater to consumer demands for hassle-free installations.
- **Home Entertainment:** The home entertainment industry can explore the potential of multi-functional brackets to create disruptive innovations that integrate audio and visual experiences in more seamless and versatile ways.
- **Smart Home:** The smart home industry can capitalize on the trend of quick start TVs to create disruptive innovations that enhance the integration of TVs with other smart devices and systems.

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