# Multipurpose Glass-Packaged Moisturizers Olay Super Cream Has a Five-in-One Function By Michael Hemsworth | Published 2025-02-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/olay-super-cream References: [beautypackaging](https://www.beautypackaging.com/contents/view_breaking-news/2025-02-03/olay-launches-first-ever-moisturizer-in-a-glass-jar/) & [olay](https://www.olay.com)  The [Olay Super Cream](https://www.trendhunter.com/trends/olay-pit-stop) has been launched by the brand as a multipurpose skincare product perfect for helping consumers to look their best without having to incorporate a slew of products into their routine. The product has a [five-in-one functionality](https://www.trendhunter.com/trends/the-dayscript-by-klira) that will work diligently to hydrate, smooth, firm, brighten and protect the skin thanks to its potent formulation. The moisturizer also features a range of active ingredients including vitamin C, niacinamide, hyaluronic acid, vitamin E and collagen peptides. The product is also formulated with [sheer UVA/UVB protection](https://www.trendhunter.com/trends/superactive-spf-50-moisturizers) with a light scent for a pleasant eprofile. The Olay Super Cream comes packaged in glass jar as a first from the brand that is meant to help elevate the luxurious nature of the skincare product. ## Trend Insights (Trend Hunter) - Score: 7.8/10 - Popularity: 100% | Activity: 100% | Freshness: 35% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Multipurpose Skincare Products:** Consumers are gravitating towards skincare solutions like the Olay Super Cream that offer multiple benefits in one product, minimizing skincare routines and streamlining beauty regimens. - **Functional Ingredient Formulation:** The integration of active ingredients such as vitamin C and hyaluronic acid in skincare products is revolutionizing product efficacy, allowing brands to differentiate and offer targeted benefits. - **Sustainable Luxury Packaging:** The shift toward glass packaging in skincare reflects a blend of sustainability and luxury, appealing to environmentally-conscious consumers while elevating brand prestige. ### Who This Affects Most - **Skincare Industry:** Innovations like Olay's five-in-one cream are reshaping the skincare industry by offering all-encompassing solutions that cater to the growing demand for convenience. - **Beauty and Personal Care:** The emphasis on quality ingredients and multifunctional products in the beauty industry highlights a shift toward comprehensive self-care and personalized beauty routines. - **Packaging Industry:** As brands opt for glass packaging to elevate the consumer experience, the packaging industry is poised to innovate in sustainable and luxurious design solutions. ## Related on Trend Hunter - [Actress-Approved Skincare Creams](https://www.trendhunter.com/trends/olay-regenerist-microsculpting-cream.md) - [Multi-Use Skincare Creams](https://www.trendhunter.com/trends/ms-morning.md) - [Functional One-Step Creams](https://www.trendhunter.com/trends/multivitamin-power-recovery-cream.md) - [Multi-Benefit Facial Moisturizers](https://www.trendhunter.com/trends/kizen-complete-facial-moisturizer.md) - [Reimagined SPF-Infused Moisturizers](https://www.trendhunter.com/trends/superactive-spf-50-moisturizers.md) - [Cell Renewal Cream-in-gels](https://www.trendhunter.com/trends/hyaluron-activ-b3-aqua-creamingel.md) - [7-in-1 Skincare Solutions](https://www.trendhunter.com/trends/the-dayscript-by-klira.md) - [Weightless Sunscreen Moisturizers](https://www.trendhunter.com/trends/sunscreen-moisturizer.md) - [Multi-Day Moisture Cosmetics](https://www.trendhunter.com/trends/hydrating-watercream.md)