# Traumatic Alarm Clocks The OKITE App Will Embarrass You on Twitter if You Hit the Snooze Button By Ana Lopez | Published 2011-09-11 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/okite-app References: [japantrends](http://www.japantrends.com/alarm-clock-app-embarrasses-snoozers/) & [itunes.apple](http://itunes.apple.com/us/app/okite/id457818344?mt=8) OKITE app is a free [iPhone](https://www.trendhunter.com/trends/sleep-reset) application created by [Eureka](https://www.trendhunter.com/trends/eureka-new400) that will make you think twice about hitting the snooze button in the morning. Consisting of an alarm clock app that is linked to your [Twitter](https://www.trendhunter.com/trends/sleepagotchi) account, this Japanese creation posts an embarrassing or confusing message each time you press the snooze button. The alarm format is the same as the default iPhone alarm; you only need to download it and indicate whether you are a female or a male. If you dare to press snooze, the consequences are catastrophic: random tweets such as "dressed as a sailor now" or "not enough talented people like me in the world" will appear. Sounds like a traumatizing experience to me. For those snooze-button fanatics who care about their Twitter followers, Okite app is an interesting option to keep them away from their precious morning snooze. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 86% | Activity: 93% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What's Driving This Trend - **Socially-connected Alarms:** Developing alarms that are linked to social media accounts and post embarrassing or entertaining messages to motivate users to wake up. - **Gamification of Morning Routines:** Creating a morning routine app that incentivizes users to complete tasks through entertaining or challenging rewards. - **Personalized Sleep Tracking:** Designing a sleep tracking app that integrates with alarm apps and adjusts the alarm time based on the user's sleep cycle. ### Who This Affects Most - **Mobile App Development:** Creating apps that provide unique solutions to everyday problems and offer personalized user experiences. - **Consumer Electronics:** Developing smart alarm clocks that use tech advancements, including voice-activated assistants and sensors that track sleep patterns. - **Social Media:** Exploring innovative ways to integrate social media, like Twitter, into everyday routines and habits to add value to user experiences. ## Related on Trend Hunter - [Digital Personality Alarm Clocks](https://www.trendhunter.com/trends/alarm-oclock.md) - [Gentle Wake-Up Alarms](https://www.trendhunter.com/trends/wonderwake.md) - [Motion-Sensing Alarm Clocks](https://www.trendhunter.com/trends/nintendo-sound-clock-alarmo.md) - [Gamified Collectable Sleep Apps](https://www.trendhunter.com/trends/sleepagotchi.md) - [Silent Wearable Alarm Clocks](https://www.trendhunter.com/trends/silentwakeup.md) - [Motivational Wake-Up Tools](https://www.trendhunter.com/trends/alaarm.md) - [Toddler Sleep Trainers](https://www.trendhunter.com/trends/baby-alarm-clock.md) - [Clapperboard-Inspired Desk Clocks](https://www.trendhunter.com/trends/multifunctional-alarm-clock.md) - [Gentle Alarm Clocks](https://www.trendhunter.com/trends/arc-alarm-clock.md)