# Mineral-Enriched Green Teas Oi Ocha's Nutritious Bottled Tea Range Features Energizing C Vitamins By Jana Pijak | Published 2016-03-11 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/oi-ocha References: [itoen](http://www.itoen.com/oi-ocha-16-9-fl-oz-12-bottles-case) Japan's Oi Ocha brand is one of the nation's most popular bottled tea manufacturers that specializes in nutritious and vitamin-enriched blends. Its mineralized and premium green tea beverage is infused with energizing tea vitamins that are mixed with [natural antioxidants](https://www.trendhunter.com/trends/v8-energy-drink-mix). While [bottled green tea beverages](https://www.trendhunter.com/trends/hteao-refreshers) are nothing new, Japan's Oi Ocha range features no added sweeteners and is marketed as a pure product that simultaneously energizes drinkers. Infused with c vitamins, each Oi Ocha product is a great [detox beverage option](https://www.trendhunter.com/trends/daily-greens-drink) for health-conscious consumers who are looking for a gentle way to cleanse their system. Though similar products on the market can feature added sweeteners and artificial ingredients, this mineral-enriched tea is not only refreshing but also all natural. ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 12% | Activity: 12% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Vitamin-enriched Beverages:** The trend of vitamin-infused beverages presents an opportunity for innovative companies to create pure and energizing drinks without added sweeteners. - **Detox Beverages:** The popularity of detox beverages opens doors for companies to develop gentle and all-natural options that promote cleansing and overall health. - **Natural Energy Boosters:** The demand for natural energy-boosting products creates a space for businesses to develop mineralized drinks infused with energizing vitamins and antioxidants. ### Industries Being Reshaped - **Beverage Manufacturing:** In the industry of beverage manufacturing, companies can explore the production of vitamin-enriched drinks and detox beverages to cater to health-conscious consumers. - **Health and Wellness:** The health and wellness industry can tap into the market of all-natural, mineral-enriched beverages to provide consumers with refreshing and nutritious options. - **Natural Ingredients:** The natural ingredients industry can supply premium green tea and antioxidants to companies developing mineralized and vitamin-infused beverages. ## Related on Trend Hunter - [Canned Green Teas](https://www.trendhunter.com/trends/lightly-sweetened-green-tea.md) - [Functional Matcha Beverages](https://www.trendhunter.com/trends/matcha-love-energy.md) - [Sparkling Matcha Teas](https://www.trendhunter.com/trends/sparkling-matcha-teas.md) - [Canned Ceremonial-Grade Matchas](https://www.trendhunter.com/trends/ceremonial-grade-matcha.md) - [Sparkling Prebiotic Teas](https://www.trendhunter.com/trends/prebiotic-tea.md) - [Functional Green Tea Products](https://www.trendhunter.com/trends/super-green-teas.md) - [Refreshing Bottled Green Teas](https://www.trendhunter.com/trends/green-tea-unsweetened-beverage.md) - [Tea-Based Energy Shots](https://www.trendhunter.com/trends/hteao-energy-shots.md) - [Roasted Oolong Beverages](https://www.trendhunter.com/trends/roasted-oolong.md)