# Game-Themed ASMR Videos The Pokémon Company Launched Official ASMR Content with Popular Characters By Daniel Johnson | Published 2020-01-20 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/official-asmr References: [hypebeast](https://hypebeast.com/2020/1/official-pokemon-asmr-videos-watch) & [pokemon](https://www.pokemon.com/us/about-pokemon/) The [Pokémon Company](https://www.trendhunter.com/trends/trading-tcg) recently released a number of official ASMR videos, which were created for the enjoyment of Pokémon fans. The company states that official ASMR videos could also provide viewers with a sense of Paresthesia, which is defined as a tingling sensation. The videos all depict popular Pokémon, one of the videos is titled ‘Charmander’s Fireside Slumber,' and it shows the Pokémon sleeping near a fire. Releasing branded ASMR videos could engage consumers, especially as the popularity of ASMR content grows. Additionally, Pokémon has a broad following, which could have a large degree of crossover with ASMR fans. Overall the Pokémon-themed ASMR videos show that the company is making a conscious effort to engage fans in different ways. Image Credit: The Pokémon Company ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 4% | Activity: 32% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Games](https://www.trendhunter.com/games) ## Key Themes ### What Makes This Trend Stand Out - **Branded ASMR Videos:** Releasing branded ASMR videos could engage consumers, especially as the popularity of ASMR content grows. - **Crossover Between Pokémon and ASMR Fans:** Pokémon has a broad following, which could have a large degree of crossover with ASMR fans. - **Engaging Fans Through Different Channels:** The Pokémon-themed ASMR videos show that the company is making a conscious effort to engage fans in different ways. ### Sectors Adopting This - **Entertainment:** Branded ASMR videos could be a disruptive innovation opportunity in the entertainment industry. - **Digital Marketing:** The crossover between Pokémon and ASMR fans offers new marketing opportunities in the digital marketing industry. - **Media:** Engaging fans through different channels can revolutionize how media companies interact with their audience. ## Related on Trend Hunter - [Viral Satisfying ASMR Toys](https://www.trendhunter.com/trends/slime-life.md) - [Franchise-Inspired Witchy ASMR Videos](https://www.trendhunter.com/trends/agatha-all-along-1.md) - [Sensory ASMR-Style Toys](https://www.trendhunter.com/trends/incredible-group.md) - [Gum Chewing ASMR](https://www.trendhunter.com/trends/excel-study-beats.md) - [Immersive Multi-Sensory Fragrances](https://www.trendhunter.com/trends/asmr-fragrances.md) - [Interactive ASMR Nightstand Devices](https://www.trendhunter.com/trends/asmr-device.md) - [Cozy Anime-Inspired Sleepwear Lines](https://www.trendhunter.com/trends/pokmon-sleep-apps.md) - [Sleepy Anime Character Merch](https://www.trendhunter.com/trends/pokmon-sleep-x-family-mart.md) - [Creature-Inspired Gaming Peripherals](https://www.trendhunter.com/trends/razer-5.md)