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# Augmented Reality Eyewear
The ODG Smart Glasses Are Blowing Minds At CES 2015

By Rahul Kalvapalle | Published 2015-01-07 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/odg-smart-glasses
References: [gizmag](http://www.gizmag.com/odg-augmented-reality-glasses/35462/) & [osterhoutgroup](http://www.osterhoutgroup.com/home)

CES 2015 is proving that smart glasses aren't merely the realm of huge international companies like [Google](https://www.trendhunter.com/trends/superhexa-vision), with smaller start-ups also looking for a piece of the piece; the ODG smart glasses are a great example of this.

Developed by Osterhout Design Group (ODG), these augmented reality glasses are designed for military and industrial use. In fact, San Francisco-based ODG says the glasses are already in active use but won't reveal who's using them, stating only that they're working on a consumer version.

These glasses offer two displays -- one for each eye -- and covers a greater proportion of your sight lines compared to Google Glass. Indeed the company says the product is a blend of Google Glass and the [Oculus](https://www.trendhunter.com/trends/google-glasses) [Rift](https://www.trendhunter.com/trends/samsung-xr-headset) -- more immersive than Google Glass, but so immersive as to make you lose your sense of reality.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 78% | Activity: 86% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### What's Driving This Trend

- **Augmented Reality Eyewear:** The trend of augmented reality eyewear is expanding beyond giant companies like Google, with smaller start-ups seeking opportunities in this space.
- **Military and Industrial Use:** The trend of developing augmented reality glasses for military and industrial use is gaining traction, creating disruptive innovation opportunities in these sectors.
- **Immersive Experience:** The trend of creating more immersive augmented reality glasses, combining features from Google Glass and Oculus Rift, opens up opportunities for creating truly immersive experiences.

### Who This Affects Most

- **Technology:** The technology industry can capitalize on the trend of augmented reality eyewear by developing innovative applications and software.
- **Defense:** The defense industry can explore the potential of augmented reality glasses for military use, enhancing situational awareness and training.
- **Manufacturing:** The manufacturing industry can leverage augmented reality glasses for industrial use, improving efficiency and safety in various processes.

## Related on Trend Hunter

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- [Advanced AI-Integrated Eyewear](https://www.trendhunter.com/trends/memomind-smart-glasses.md)
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