# Oat-Based Yogurt Alternatives Oddlygood Makes Plant-Powered Products with Gluten-Free Oats By Laura McQuarrie | Published 2021-09-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/oddlygood References: [foodbusinessnews.net](https://www.foodbusinessnews.net/articles/19699-expo-east-the-real-deal-vs-plant-alternatives) & [oddlygood.net](https://oddlygood.net/products/) [Oddlygood](https://www.trendhunter.com/trends/oddlygood-products) makes [dairy-free yogurt alternatives](https://www.trendhunter.com/trends/unsweetened-plain-greek-style-yogurt) with simple ingredients like pure Finnish oats for the International line, and Canadian oats for the US line, which are both free from gluten and soy. The non-dairy yogurt products, also called "gurts" by the brand, are packed with nutritional benefits and live and active cultures. The nourishing plant-based yogurt alternatives can be found in flavors like Raspberry, Vanilla and Blueberry, which are packaged into cups that are ideal for snacking at any time of the day. Loaded with vitamins B2, B12 and D2, plus minerals and two grams of protein per every 100 grams, the yogurt alternatives can be found in regular and [low-sugar options](https://www.trendhunter.com/trends/zero-sugar-oat-drink) to suit a range of dietary needs and preferences. The vibrant plant-powered yogurts are helping to support a more sustainable future for a wide range of consumers, whether they are flexitarian or open to plant-based alternatives. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 53% | Activity: 55% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Gluten-free Yogurt Alternatives:** Opportunity for companies to use healthy and simple ingredients like Finnish oats to create more dairy-free yogurt alternatives for people with gluten sensitivities. - **Plant-powered Yogurt:** Opportunity for companies to use Canadian or Finnish oats to create more plant-based yogurt alternatives that are both healthy and sustainable. - **Low-sugar Yogurt Alternatives:** Opportunity for companies to provide healthier options for consumers looking for dairy-free yogurt alternatives with less sugar in their diets. ### Where This Applies - **Food and Beverage:** Opportunity for companies in the food and beverage industry to expand their product lines and offer more plant-based yogurt alternatives to meet the needs of consumers with dietary restrictions and those looking for healthier options. - **Health and Wellness:** Opportunity for companies in the health and wellness industry to promote the nutritional benefits of plant-based yogurt alternatives and market to consumers looking for healthier food options. - **Environmental Sustainability:** Opportunity for companies in the environmental sustainability industry to partner with food companies and promote plant-powered yogurt alternatives as a more sustainable food option. ## Related on Trend Hunter - [Dairy-Like Oat Yogurt Ranges](https://www.trendhunter.com/trends/fazer-aito-smooth.md) - [Vegan Probiotic Yogurt Products](https://www.trendhunter.com/trends/oat-kefir-yorgut.md) - [Oat-Based Yogurt Drinks](https://www.trendhunter.com/trends/beyond-moo.md) - [Probiotic Dairy-Free Yogurt Products](https://www.trendhunter.com/trends/probiotic-yogurt-alternative.md) - [Flavorful Plant-Based Yogurts](https://www.trendhunter.com/trends/oatly-oatgurt.md) - [Fruity Plant-Based Yogurts](https://www.trendhunter.com/trends/vitasoy.md) - [Family-Friendly Dairy-Free Yogurts](https://www.trendhunter.com/trends/dairyfree-yogurt-range.md) - [Nutrient-Dense Dairy-Free Yogurts](https://www.trendhunter.com/trends/dairyfree-yogurts.md) - [Dual Plant Milk Yogurts](https://www.trendhunter.com/trends/oat-coconut-yoghurt.md)