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# Controversial Band Candids
The Odd Future European Tour Photographs Captures the Hip-Hop Crew

By Jaime Neely | Published 2011-06-11 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/odd-future-european-tour
References: [hypebeast](http://hypebeast.com/2011/06/odd-future-european-tour-photography/) & [oddfuture](http://www.oddfuture.com/en/)

The Odd Future European Tour that took place last month has come to an end, but photographer Caius Pawson managed to capture some [candid shots](https://www.trendhunter.com/trends/all-within-the-detour) of the controversial group offstage. The Odd Future European Tour graced the cities of London, Amsterdam and Paris.

The photographs depict the group and its popular leader known as [Tyler, the Creator](https://www.trendhunter.com/trends/golf-wang-x-supreme), strolling the streets, mingling with fans, posing with locals and taking some time out to [skateboard](https://www.trendhunter.com/trends/united-through-skateboarding). The images portray a sides of Odd Future that followers will certainly find appealing. Certain photographs show the group standing beside a white brick wall, which the boys marked with their popular motif using spray paint. Despite the fact that Earl was unable to join the group, it appears that the rest of the members enjoyed their European tour.

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 42% | Activity: 8% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography)

## Key Themes

### Why This Trend Is Growing

- **Hiphop Street Culture:** Opportunities for brands to capitalize on the growing popularity of hiphop street culture and connect with fans through authentic experiences.
- **Candid Photography:** The demand for raw and unfiltered photography capturing behind-the-scenes moments presents an opportunity for photographers to provide unique content to fans and followers.
- **Alternative Music Tour Experiences:** The success of alternative music tours like the Odd Future European Tour indicates a growing interest in unconventional and unique concert experiences, creating opportunities for event organizers to cater to this niche market.

### Industries Being Reshaped

- **Music:** Brands in the music industry can leverage the popularity of hiphop street culture to collaborate with artists and create merchandise, events, and experiences that resonate with fans.
- **Photography:** Photographers specializing in candid photography have an opportunity to provide behind-the-scenes content for musicians, bands, and tours, capturing authentic moments that resonate with fans.
- **Event Management:** The success of alternative music tours presents a potential niche market for event organizers to curate unique and unconventional concert experiences, appealing to fans seeking something different from traditional live shows.

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