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# Vegan QSR Expansions
Plant-Based Fast Food Chain Odd Burger Announces New Calgary Franchise

By Grace Mahas | Published 2021-09-13 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/odd-burger-expansion-1
References: [newswire](https://www.newswire.ca/news-releases/odd-burger-begins-west-coast-expansion-with-new-calgary-franchise-891951907.html) & [oddburger](https://oddburger.com/)

[Odd Burger](https://www.trendhunter.com/trends/vegan-qsr-canadian-expansions), the public plant-based fast-food chain, recently announced a new franchise agreement in Calgary, Alberta. The new expansion marks the first venture in the West coast, helping to position the business as a global brand. Currently, Odd Burger boasts locations in Toronto, London, Windsor, and Vaughan, with two additional locations in Waterloo and Hamilton opening shortly.

Odd Burger is in a unique position to help disrupt the fast-food industry. Its [affordable, sustainable plant-based foods](https://www.trendhunter.com/trends/joy-burgers-and-plants) mimic traditional fast-food items that many customers know and love, albeit with a cruelty-free twist. The brand proudly produces all its proprietary [plant-based proteins and dairy alternatives](https://www.trendhunter.com/trends/burger-king-and-oatly) in a manufacturing facility located in London, Ontario–ensuring all its restaurants maintain the same exceptional food quality.

As more consumers opt to follow a plant-based lifestyle, we can expect to see more ventures that focus on veganism emerge.

Image Credit: Odd Burger

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 21% | Activity: 26% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures)

## Key Themes

### Key Themes Behind This Trend

- **Plant-based Fast Food Expansion:** Odd Burger's expansion into new locations is indicative of a trend towards plant-based fast food options.
- **Sustainable Food Alternatives:** Odd Burger's focus on creating sustainable plant-based proteins opens up the potential for disruptive innovation in the food production industry.
- **Veganism as a Growing Market:** The rise in demand for plant-based foods is creating new opportunities for business ventures in the field of veganism.

### Where This Applies

- **Fast Food:** Odd Burger's success in the plant-based fast food industry highlights an opportunity for other fast food franchises to expand their menu and reach new consumers.
- **Sustainable Food Production:** Odd Burger's proprietary plant-based protein production process may disrupt the traditional animal protein production industry, paving the way for more sustainable food options.
- **Vegan and Vegetarian Foods:** The growing market for plant-based diets presents opportunities for businesses to innovate and create new products in the vegan and vegetarian food industry.

## Related on Trend Hunter

- [Vegan QSR Canadian Expansions](https://www.trendhunter.com/trends/vegan-qsr-canadian-expansions.md)
- [Vegan QSR Franchise Expansions](https://www.trendhunter.com/trends/new-ottawa-location.md)
- [Prepackaged Vegan QSR Foods](https://www.trendhunter.com/trends/odd-burger-cpg-products.md)
- [Personal-Sized Plant-Based Pizzas](https://www.trendhunter.com/trends/plantbased-pizzas1.md)
- [Convenience-Stocked Burger Lines](https://www.trendhunter.com/trends/odd-burger-1.md)
- [Minimal-Ingredient Vegan Proteins](https://www.trendhunter.com/trends/preposterous-foods.md)
- [House-Made QSR Veggie Burgers](https://www.trendhunter.com/trends/aw-plantbased-burger.md)
- [Plant-Based Burger Expansions](https://www.trendhunter.com/trends/plant-based-whopper.md)
- [QSR Vegetarian Menus](https://www.trendhunter.com/trends/aw-canada.md)
