# Rapper Winter Gear The October's Very Own x Canada Goose Lineup Offers Drake-Approved Winter Wear By Malika Renee Butss | Published 2015-10-21 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/octobers-very-own References: [hypebeast](http://hypebeast.com/2015/10/octobers-very-own-ovo-canada-goose-2015-winter-collection) & [octobersveryown](http://www.octobersveryown.com/shop/new/) Just ahead of another bitter Toronto winter, Drake's [OVO](https://www.trendhunter.com/trends/ovo-x-marvel) imprint partnered with [Canada Goose](https://www.trendhunter.com/trends/canada-goose-x-pyer-moss) for another October's Very Own x Canada Goose capsule collection. Like previous collections, this winter gear lineup features cool garments that will keep consumers well-styled and warm all winter long. The October's Very Own x Canada Goose collection features the all-black men's Foxe Bomber complete with a satin shell, chrome Riri zippers and a removable shearling collar. The women's Chiliwack bomber is also included and features the same satin shell, dual back straps and a two-way adjustable tunnel hood. Finishing the collection is a unisex satin ball cap branded with the Canada Goose logo on the front, while the [OVO logo](https://www.trendhunter.com/trends/bape-x-ovo-1) is embroidered on the side. The October's Very Own x Canada Goose collection is set to release at the OVO flagship store in Toronto on October 22, 2015. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 40% | Activity: 58% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celeb Products](https://www.trendhunter.com/celebproducts) ## Key Themes ### Why This Trend Is Growing - **Winter Streetwear Fashion:** Collaboration between fashion and music industries is opening doors for winter-appropriate, comfortable, and trendy clothing that cater to younger generations. - **Celebrity Fashion Collaborations:** Famous musicians and fashion designers collaborations pave the way towards innovative winter clothing designs. - **High-end Winter Wear:** The trend of high-end winter apparel by luxury brands enables the innovation of exclusive and luxurious winter product lines. ### Industries Being Reshaped - **Fashion Industry:** Fashion industry players can exploit the potential of collaborations between musicians and designers to deliver trendy winter wear to younger generations. - **Music Industry:** Celebrity fashion collaborations offers an opportunity for music industry players to expand their brand through partnerships with established fashion brands. - **Luxury Apparel Industry:** Luxury winter clothing lines can capitalize on the trend of high-end winter wear, by offering selective and exclusive winter products endorsed by celebrities. ## Related on Trend Hunter - [Comic Collab Apparel](https://www.trendhunter.com/trends/ovo-x-marvel.md) - [Elevated Collegiate Streetwear](https://www.trendhunter.com/trends/the-campus-collection.md) - [Sports-Inspired Streetwear](https://www.trendhunter.com/trends/ovo-x-wwe.md) - [Streetwear-Style Golf Apparel](https://www.trendhunter.com/trends/callaway.md) - [Rapper-Backed Apparel Capsules](https://www.trendhunter.com/trends/ovo-5.md) - [Tactical Natural Clothing Collections](https://www.trendhunter.com/trends/snow-goose-by-canada-goose.md) - [Rapper-Backed Tech Accessories](https://www.trendhunter.com/trends/casetify-4.md) - [Street‑Meets‑Golf Apparel](https://www.trendhunter.com/trends/ovo-golf-collection.md) - [Blue Camo Streetwear](https://www.trendhunter.com/trends/bape-x-ovo-1.md)