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# Olympic Ring Inequality Graphs
The Gustavo Sousa 'Oceaniaeuropeamericaasiaafrica' Chart Stuns

By Vivian Lau | Published 2012-07-27 | Special
Source: Trend Hunter, https://www.trendhunter.com/trends/oceaniaeuropeamericaasiaafrica-chart
References: [fastcodesign](http://www.fastcodesign.com/1670344/infographics-using-the-olympic-rings-to-show-vast-inequalities) & [vimeo](http://vimeo.com/45658298)

The Gustavo Sousa 'Oceaniaeuropeameriaasiaafrica' chart uses the iconic orbiting rings to show the vast [inequalities](https://www.trendhunter.com/trends/latin-america-memorial-library) and standings of different continents on some serious issues.

The Olympic rings are supposed to represent unity, equality and togetherness. However, if we were to suspend tradition and impose reality by using the circle size to represent different stats that plague the world (like percent obesity, [number of billionaires](https://www.trendhunter.com/trends/pie-society) and people living with HIV) we can see that the original arrangement of equally sized, compact Olympic rings is not accurate at all. Sousa urges audiences to guess which colored ring represents which continent just by looking at the issue description and comparing.

If you can't figure it out -- don't worry. Here is the answer key: red is America, blue is Oceania, green is Asia, black is Europe and yellow is Africa.

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 85% | Activity: 90% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Special](https://www.trendhunter.com/special) > [Olympics](https://www.trendhunter.com/olympics)

## Key Themes

### What's Driving This Trend

- **Inequality Comparison Visualization:** Using visualizations to compare inequality levels across different groups or regions.
- **Data-driven Ring Representation:** Utilizing iconic symbols like the Olympic rings to signify various data points and represent them in a way that is easy to understand.
- **Global Inequality Awareness:** Increasing global awareness of inequality levels and creating a call for action to address the imbalances.

### Who This Affects Most

- **Data Visualization:** Creating new methods of data visualization that allow for better and more impactful representation of inequalities.
- **Social Activism:** Bringing attention to global inequalities through social activism and creating change.
- **Humanitarian Aid Organizations:** Working with affected communities and government officials to address and combat global inequalities.

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