# Boudoir-Ready Bikinis Ocean Drive July/August 2010 Issue Features Model Irina Sheik By Annie Ho | Published 2010-07-22 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/ocean-drive-july-august-2010 References: [fashionising](http://www.fashionising.com/pictures/s--Irina-Sheik-Ocean-Drive-July-August-2010-7231-1.html) & [oceandrive](http://www.oceandrive.com/) The latest issue of Ocean Drive July/August 2010 has model Irina Sheik in an editorial spread called 'Swim Fan.' Taking a cue from the title, Sheik looks like she is definitely a swim fan of all the smokin' [bikinis and one-pieces](https://www.trendhunter.com/trends/country-club) featured in this shoot. The editorial was photographed by Yu Tsai. The shoot is simple with a blank backdrop, focusing all the attention on Sheik and the [stunning swimsuits](https://www.trendhunter.com/trends/dandy-del-mar). Have a look at the gallery for your sneak peek at the Ocean Drive July/August 2010 issue. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 77% | Activity: 64% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Key Themes Behind This Trend - **Boudoir-ready Bikinis:** Opportunity for lingerie brands to create a line of seductive swimwear. - **Swim Fan Concept:** Potential for swimwear retailers to create campaigns and events around the idea of being a swim fan. - **Editorial Shoots:** Opportunity for fashion magazines to feature swimwear in a minimalist and attention-grabbing way. ### Where This Applies - **Lingerie:** Lingerie brands can tap into the swimwear market by offering seductive boudoir-inspired bikinis. - **Swimwear Retail:** Swimwear retailers can leverage the concept of being a swim fan to engage customers through campaigns and events. - **Fashion Publishing:** Fashion magazines can create editorial shoots showcasing swimwear in a visually captivating and minimalist style. ## Related on Trend Hunter - [Celebrity Swimwear Collections](https://www.trendhunter.com/trends/swim-line.md) - [Dreamy Summer Swimwear Collections](https://www.trendhunter.com/trends/triangls-mirage-drop.md) - [Stylish Holiday-Ready Apparel](https://www.trendhunter.com/trends/bain-de-minuit.md) - [Stylish Beach-Ready Swimwear](https://www.trendhunter.com/trends/new-swim-collection.md) - [Delicate Strawberry Print Bikinis](https://www.trendhunter.com/trends/pink-by-frankies-bikinis.md) - [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md) - [Luxury Swim Collections](https://www.trendhunter.com/trends/swimwear-redefined.md) - [Print-Focused Swim Lines](https://www.trendhunter.com/trends/fioretta.md) - [Multifaceted Swimsuit Cover Models](https://www.trendhunter.com/trends/sports-illustrated-swimsuit-1.md)