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# Dead Princess Preserves
The Occult Jam Features a Strand of Hair From Princess Diana

By Robyn Currie | Published 2010-06-27 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/occult-jam
References: [cakeheadlovesevil.wordpress](http://cakeheadlovesevil.wordpress.com/2010/06/24/occult-jam/) & [jellymongers](http://www.jellymongers.co.uk/)

Have you ever wanted to eat a [spreadable preserve](https://www.trendhunter.com/trends/proteinpacked-fruit-spread) that contains the hair of Princess Diana? If your answer is yes, the you should get yourself a jar of Occult Jam, and probably seek counseling.

Occult Jam comes in a [variety of flavors](https://www.trendhunter.com/trends/profanity-jam), each featuring a different occult ingredient, whether it be sand from the pyramids or a [strand of Princess Diana's hair](https://www.trendhunter.com/trends/angel-hair-ice-cream). No word as to how the jam in question will taste, but I bet it will be to Di for.

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 11% | Activity: 21% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Bizarre](https://www.trendhunter.com/bizarre)

## Key Themes

### Why This Trend Is Growing

- **Occult Food:** Disruptive innovation opportunity: Develop unique food products that incorporate unusual or mystical ingredients.
- **Experiential Packaging:** Disruptive innovation opportunity: Create packaging that enhances the consumer experience by incorporating unique elements or storytelling components.
- **Nostalgia-driven Products:** Disruptive innovation opportunity: Tap into the market demand for nostalgic experiences by creating products that evoke feelings of the past.

### Industries Being Reshaped

- **Food and Beverage:** Disruptive innovation opportunity: Explore unconventional ingredients and flavor combinations to create unique and attention-grabbing food products.
- **Packaging:** Disruptive innovation opportunity: Develop innovative packaging solutions that go beyond functionality and create memorable experiences for consumers.
- **Consumer Goods:** Disruptive innovation opportunity: Capitalize on the growing demand for nostalgia-driven products by offering a range of items that evoke a sense of nostalgia and sentimentality.

## Related on Trend Hunter

- [Wine-Inspired Jam Recipes](https://www.trendhunter.com/trends/jam-vino.md)
- [Jammy Berry Perfumes](https://www.trendhunter.com/trends/strawberry-jam-by-the-7-virtues.md)
- [Spreadable Non-Alcoholic Aperitifs](https://www.trendhunter.com/trends/flavored-marmelade.md)
- [Jam-Inspired Beauty Products](https://www.trendhunter.com/trends/jaminspired-beauty.md)
- [Mushroom-Infused Hazelnut Spreads](https://www.trendhunter.com/trends/ghia-x-alice-mushrooms.md)
- [Wild Cactus Fruit Jams](https://www.trendhunter.com/trends/cactus-fruit-jam.md)
- [Premium Strawberry Preserves](https://www.trendhunter.com/trends/strawberry-preserves.md)
- [Coffin-Shaped Ice Cream Tubs](https://www.trendhunter.com/trends/the-alchemist-by-jdo.md)
- [Parisian-Style Fruit Spreads](https://www.trendhunter.com/trends/st-dalfour.md)
