<!-- canonical: https://www.trendhunter.com/trends/ocasio -->
<!-- robots: noindex -->

# Cross-Stitched Holiday Wines
Ocasio Wine by Enric Garcia Celebrates Different Special Occasions

By Laura McQuarrie | Published 2014-05-10 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/ocasio
References: [thedieline](http://www.thedieline.com/blog/2014/5/2/ocasi) & [behance.net](https://www.behance.net/gallery/8228359/OCASIO)

Ocasió is a [special occasion wine](https://www.trendhunter.com/trends/three-wine-bundles) concept developed by Enric Garcia that has a very nostalgic, homespun feel to it. Instead of a paper, the majority of the label on Ocasió bottles comes from a fabric cross-stitched design that's suited for holidays like birthdays, Valentine's Day and Christmas. The craftiness of the wine bottles makes it feel like a [personalized gift](https://www.trendhunter.com/trends/the-prisoner-red-blend) that came from a motherly figure like a grandma, which would make the feeling of receiving seem extra special.

Although this is just a concept by Garcia and these three bottles help to illustrate the idea, it's easy to see how numerous other holiday icons could be incorporated into the crafty cross-stitch wine collection.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 13% | Activity: 32% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: South America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Craft Wine Labels:** Personalized wine label designs that evoke nostalgia and sentimentality.
- **Holiday-themed Wines:** Wines designed for specific holidays using themed packaging and label design.
- **Handmade Wine Labels:** Wine bottles with handcrafted labels.

### Where This Applies

- **Wine Industry:** Innovative label designs that are tailored to specific occasions can differentiate the brand and create customer loyalty.
- **Handicraft Industry:** The trend towards handmade labels could open up new opportunities for small handicraft businesses.
- **Gifting Industry:** Personalized wine bottles that look like handmade gifts could be very appealing to a gift-giving market segment.

## Related on Trend Hunter

- [Wine-Themed Holiday Sweaters](https://www.trendhunter.com/trends/matching-holiday-sweater.md)
- [Festive Wine Boxes](https://www.trendhunter.com/trends/festive-wine-box.md)
- [Musical Wine Labels](https://www.trendhunter.com/trends/interactive-wine-labels.md)
- [Perfume-Inspired Wine Bottles](https://www.trendhunter.com/trends/chloe-wine-collection.md)
- [Wine-Filled Holiday Crackers](https://www.trendhunter.com/trends/wine-tasting-cracker.md)
- [Vibrant Non-Alcoholic Wine Labels](https://www.trendhunter.com/trends/kally-wines.md)
- [Artfully Designed Boxed Wines](https://www.trendhunter.com/trends/ami-ami-1.md)
- [Romantic Whimsical Rosés](https://www.trendhunter.com/trends/santa-margherita-x-loveshackfancy.md)
- [Wine-Developed Packaging Photography](https://www.trendhunter.com/trends/developed-through-time.md)
