# Small-Bite Martini Menus The Oblix Happy Hour Fuses "Girl Dinner" with the "New York Happy Meal" By Laura McQuarrie | Published 2024-11-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/oblix-happy-hour References: [thespiritsbusiness](https://www.thespiritsbusiness.com/2024/11/oblix-serves-up-martini-girl-dinner/) & [instagram](https://www.instagram.com/p/DCHCnZqiNlq/?hl=en&img_index=1)  The new Oblix Happy Hour Menu is available from 4PM to 7PM and treats drinkers to a selection of martinis served with small bites. For $20 USD, guests can make a selection from the martini menu and enjoy unlimited seasoned, herb-salted fries and condiments. On the menu, there are classic options like a [Dirty Martini](https://www.trendhunter.com/trends/dirty-martini-schmear), as well as other flavorful choices like a Blueberry Martini, or an Apple & Cinnamon Martini. This new Happy Hour menu at Oblix combines elements of the [TikTok](https://www.trendhunter.com/trends/dirty-martini-dip)-viral "girl dinner"—a casual, snack-style meal of mix-and-match finger foods—with the "New [York](https://www.trendhunter.com/trends/recycled-gin-bottle) Happy Meal," which sees bars and restaurants around the world pairing martinis with fries. Additionally, Oblix offers other high-low pairings like fried chicken and Champagne for $30, or fried chicken and caviar for $48. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 49% | Activity: 39% | Freshness: 31% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Elevated-casual Dining:** Fusing gourmet elements like caviar with informal foods such as fried chicken creates a unique dining experience that appeals to diverse palates. - **Signature Cocktail Experiences:** Offering a variety of innovative martini flavors paired with unlimited snacks helps reinvent traditional happy hour concepts. - **Viral Tiktok Inspired Menus:** Incorporating popular social media trends like 'girl dinner' into restaurant menus attracts a younger, trend-conscious audience. ### Who This Affects Most - **Food and Beverage:** Combining high-end ingredients with casual food items can diversify product offerings and attract a broader demographic. - **Hospitality:** Innovative happy hour themes create unique selling points for bars and restaurants, aiding in customer retention and brand differentiation. - **Social Media Marketing:** Leaning into viral trends through menu design and marketing allows businesses to resonate more with digitally-savvy consumers. ## Related on Trend Hunter - [Snackable Martini Cocktails](https://www.trendhunter.com/trends/teeny-tini.md) - [Miniature Martini Pairings](https://www.trendhunter.com/trends/smaller-martinis.md) - [Tartar Sauce-Inspired Martinis](https://www.trendhunter.com/trends/grey-goose-chip-shop.md) - [Mini Martini Flights](https://www.trendhunter.com/trends/minitinis.md) - [Luxe Shareable Martinis](https://www.trendhunter.com/trends/cygnet-77-martini-duet.md) - [Small-Format Martinis](https://www.trendhunter.com/trends/bambini-tini.md) - [Savory Cocktail Dips](https://www.trendhunter.com/trends/dirty-martini-dip.md) - [Tableside Martini Services](https://www.trendhunter.com/trends/martini-station.md) - [High-Value Restaurant Menus](https://www.trendhunter.com/trends/eddie-merlots-happy-hour-and-lounge-menu.md)