# Awareness-Raising Deepfake Videos Key & Peele Launches a Obama Deepfake Video to Warn Users By Kalin Ned | Published 2019-01-29 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/obama-deepfake References: [hollywoodreporter](https://www.hollywoodreporter.com/news/deepfake-tech-eyed-by-hollywood-vfx-studios-1087075) & [youtube](https://www.youtube.com/watch?v=cQ54GDm1eL0) The Obama deepfake video was launched by Jordan Peele on his Comedy Central show 'Key & Peele.' The spoof is a good example of mixing humor, politics and ground-breaking technology. In it, the 'fake' Obama is wildly convincing and makes absurd statements that "[he] would never say [...] at least not in public address." Jordan Peele makes his Obama deepfake video using the FakeApp which "allows users to [swap faces in a video](https://www.trendhunter.com/trends/face-swap-by-deepanyai) with a face from another video." Concerns have been raised behind the ethics and possibilities of such technology. Comedy Central's 'Key & Peele' channels entertainment to raise awareness of the negative uses of [AI-powered machine learning algorithms](https://www.trendhunter.com/trends/reality-defender) and the possible political, as well as social, implications. The Obama deepfake video has currently reached about five and a half million users. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 19% | Activity: 77% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### Why This Trend Is Growing - **Deepfake Videos:** Opportunity to explore the implications and ethical concerns of deepfake technology. - **Humor and Politics:** Chance to mix humor and politics to create engaging content and awareness. - **AI-powered Machine Learning:** Potential to examine and develop responsible uses of AI in various industries. ### Industries Being Reshaped - **Entertainment:** Exploring the use of deepfake technology in creating engaging and thought-provoking content. - **Media and Communications:** Addressing the ethical considerations and implications of deepfake videos in the media industry. - **Technology:** Developing responsible AI-powered machine learning algorithms and applications to avoid negative repercussions. ## Related on Trend Hunter - [AI Voice Replication Protections](https://www.trendhunter.com/trends/antifake-ai.md) - [Faux AI Screenshots](https://www.trendhunter.com/trends/fake-ai.md) - [AI-Aided Social Networks](https://www.trendhunter.com/trends/befake-ai-social-network.md) - [AI Prank Calls](https://www.trendhunter.com/trends/prankify-ai.md) - [Emotive AI Actors](https://www.trendhunter.com/trends/creatorkit.md) - [AI-Generated Deepfake Content Features](https://www.trendhunter.com/trends/aigenerated-deepfake.md) - [Humorous Educational Campaigns](https://www.trendhunter.com/trends/ai-investment-fraud.md) - [Deepfake Detection Tools](https://www.trendhunter.com/trends/reality-defender.md) - [Meme-Style AI Models](https://www.trendhunter.com/trends/pepeai.md)