# Weight Loss Balloon Pills British Company Obalon Creates Unusual Way to Simulate a Full Feeling By Meghan Young | Published 2014-11-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/obalon References: [refinery29](http://www.refinery29.com/2014/01/61442/extreme-weight-loss-methods) & [obalon](http://www.obalon.com/) Americans might be more obsessed than most when it comes to a certain standard of beauty, but it was British company Obalon that created a unique [weight loss pill](https://www.trendhunter.com/trends/weight-loss-supplement) that essentially mimics gastric banding surgeries and more. It focuses on simulating the full feeling people get when they eat without actually eating all that much. Obalon achieves this trick with a pill that inflates to the size of a softball once ingested. By taking these Obalon balloon pills, people will see drastic results over a period of three months. This non-invasive procedure could dramatically help people who are having trouble losing weight and [controlling their appetites](https://www.trendhunter.com/trends/hydroxycut-drink-sticks). Not to mention that Obalon's alternative is much more affordable. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 67% | Activity: 78% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Weight Loss Balloon Pills:** Innovative weight loss approach mimics gastric banding surgeries and focuses on simulating the full feeling without consuming large amounts of food. - **Non-invasive Weight Loss:** Non-invasive weight loss procedures, such as Obalon balloon pills, offer a potential disruptive innovation opportunity in the health and wellness industry. - **Affordable Weight Loss Solutions:** Obalon's cost-effective alternative to gastric banding surgeries presents a disruptive innovation opportunity for the weight loss industry. ### Where This Applies - **Health and Wellness:** The health and wellness industry can benefit from disruptive weight loss methods like Obalon balloon pills that mimic surgical procedures without invasiveness. - **Medical Devices:** The medical device industry can explore opportunities in non-surgical weight loss solutions, such as Obalon balloon pills, for people struggling with weight management and appetite control. - **Pharmaceuticals:** Pharmaceutical companies could investigate the development of innovative weight loss pills like Obalon, providing affordable and non-invasive options for individuals trying to lose weight. ## Related on Trend Hunter - [Oral GLP-1 Medicines](https://www.trendhunter.com/trends/wegovy-pill.md) - [Oral GLP-1 Supplements](https://www.trendhunter.com/trends/evolv-glp1.md) - [Wearable Weight Loss Patches](https://www.trendhunter.com/trends/eopatch.md) - [Digestive Health Tracking](https://www.trendhunter.com/trends/digestive-health.md) - [Exercise-Mimicking Pill Compounds](https://www.trendhunter.com/trends/slupp332.md) - [Oral GLP-1 Drops](https://www.trendhunter.com/trends/skinney-drops.md) - [Natural GLP-1 Probiotics](https://www.trendhunter.com/trends/glp1-probiotic.md) - [Pre-Meal Weight Loss Shots](https://www.trendhunter.com/trends/boost-premeal-hunger-support-shot.md) - [Oral GLP-1 Precursor Supplement](https://www.trendhunter.com/trends/molecular-hydrogen.md)