# Protein-Rich Oat Bars The Oatein Oats and Protein Flapjacks are Formulated to Restore Energy By Michael Hemsworth | Published 2017-02-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/oats-and-protein References: [trndmonitor](https://trndmonitor.com/product-spotlight-oatein-flapjacks/) & [oatein](http://oatein.com/) It's important to eat a balanced diet in order to maintain good overall health and energy, which is something the Oatein Oats and Protein Flapjacks aim to help enable. While other [protein supplement bars](https://www.trendhunter.com/trends/ms-high-protein-bars) on the market are made using substitutes and powders, the Oatein bars are formulated with [natural ingredients](https://www.trendhunter.com/trends/rxbar-high-protein) in order to make them delicious and nutritious. Each of the Oatein bars are made with a perfect blend of [protein and oats](https://www.trendhunter.com/trends/trek-biscoff-protein-flapjack) in order to help a person to replenish their energy levels and aid in the repair of muscle tissue after any kind of physical activity. The Oatein Oats and Protein Flapjacks come in six flavor varieties including Banoffee Pie, Cherry Bakewell Cho Peanut Butter, Strawberry Cheesecake, Chocolate Chip and Cookies & Cream. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 21% | Activity: 26% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Protein Supplement Bars:** Opportunity to disrupt the protein supplement bar market by formulating bars with natural ingredients instead of substitutes and powders. - **Balanced Diet:** Opportunity to disrupt the snack industry by offering products that provide both nutrition and taste. - **Muscle Recovery:** Opportunity to disrupt the fitness industry by creating products that aid in muscle tissue repair after physical activity. ### Industries Being Reshaped - **Snack:** The snack industry can capitalize on the trend towards protein-rich and natural ingredient bars. - **Fitness:** The fitness industry can benefit from the demand for products that aid in muscle recovery. - **Food Supplement:** The food supplement industry can incorporate natural ingredients into their protein bars to meet consumer preferences. ## Related on Trend Hunter - [Breakfast-Themed Protein Snacks](https://www.trendhunter.com/trends/trek-peanut-butter-protein-flapjack.md) - [Nourishing Protein-Rich Granola Bars](https://www.trendhunter.com/trends/protein-granola-bars.md) - [Soft-Baked Flapjack Snack Bars](https://www.trendhunter.com/trends/flapjack-oat-bars.md) - [Simple Oat-Based Snack Bars](https://www.trendhunter.com/trends/whites-oaty-bar.md) - [Low-Sugar Protein Flapjacks](https://www.trendhunter.com/trends/grenade-protein-flapjack.md) - [Athlete-Specific Protein Bars](https://www.trendhunter.com/trends/protein-bars1.md) - [Rolled Oat Protein Bars](https://www.trendhunter.com/trends/oat-based-protein-bar.md) - [Nutty High-Protein Oats](https://www.trendhunter.com/trends/quaker-protein-peanut-butter.md) - [Peanut Butter-Packed Snack Bars](https://www.trendhunter.com/trends/stuffed-oat-bars.md)