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# Oat-Powered Yogurt Alternatives
The 'Oatmilk Yogurt Alternatives' Combine Oats & Active Cultures

By Laura McQuarrie | Published 2019-07-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/oatmilk-yogurt-alternatives
References: [prnewswire](https://www.prnewswire.com/news-releases/so-delicious-dairy-free-launches-new-oatmilk-yogurt-alternatives-expanding-line-of-oatmilk-offerings-300886275.html) & [sodeliciousdairyfree](https://sodeliciousdairyfree.com/dairy-free-foods/dairy-free-yogurt-alternatives/oatmilk-yogurt/)

After launching its Oatmilk Frozen Desserts, So Delicious is now introducing Oatmilk Yogurt Alternatives as its newest non-dairy innovation. These yogurt alternatives are made with a combination of [gluten-free oats](https://www.trendhunter.com/trends/overnight-gut-oats), and live and active cultures to share formulas that are entirely vegan-friendly, as well as free from nuts and soy—which makes them not just a great alternative to traditional dairy products but also many other options within the [plant-based yogurt alternative](https://www.trendhunter.com/trends/unsweetened-plain-greek-style-yogurt) space.

The So Delicious Oatmilk Yogurt Alternatives are being introduced to consumers in a range of fun flavors like the juicy Triple Berry, the sweet and tart Strawberry Rhubarb, Sweet Mango and the subtly sweet Spiced Pear & Fig with comforting notes of cinnamon.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 45% | Activity: 46% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Oatmilk Yogurt Alternatives:** Disruptive innovation opportunity: Expanding the market for non-dairy yogurt alternatives by combining oats and active cultures.
- **Vegan-friendly Yogurt Alternatives:** Disruptive innovation opportunity: Meeting the demand for vegan-friendly yogurt alternatives by offering plant-based options made without nuts and soy.
- **Flavorful Oat-based Yogurt Alternatives:** Disruptive innovation opportunity: Creating a variety of delicious flavors in oat-based yogurt alternatives to attract consumers seeking a healthier and tastier non-dairy alternative.

### Sectors Adopting This

- **Non-dairy Food and Beverage Industry:** Disruptive innovation opportunity: Revolutionizing the non-dairy food and beverage industry with innovative oat-based yogurt alternatives.
- **Plant-based Food Industry:** Disruptive innovation opportunity: Capitalizing on the growing plant-based food industry by offering vegan-friendly oatmilk yogurt alternatives.
- **Gluten-free Food Industry:** Disruptive innovation opportunity: Tapping into the gluten-free food industry by providing yogurt alternatives that are gluten-free and made with gluten-free oats.

## Related on Trend Hunter

- [Fruity Plant-Based Yogurts](https://www.trendhunter.com/trends/vitasoy.md)
- [Family-Friendly Dairy-Free Yogurts](https://www.trendhunter.com/trends/dairyfree-yogurt-range.md)
- [Dual Plant Milk Yogurts](https://www.trendhunter.com/trends/oat-coconut-yoghurt.md)
- [Flavorful Plant-Based Yogurts](https://www.trendhunter.com/trends/oatly-oatgurt.md)
- [Botanical Vegan Yogurts](https://www.trendhunter.com/trends/so-delicious-yogurt-alternatives-with-botanical-extracts.md)
- [Oat-Based Yogurt Drinks](https://www.trendhunter.com/trends/beyond-moo.md)
- [Dairy-Like Oat Yogurt Ranges](https://www.trendhunter.com/trends/fazer-aito-smooth.md)
- [Dairy-Free Yogurt Pots](https://www.trendhunter.com/trends/dairyfree-yog-pots.md)
- [Vegan-Friendly Milk Beverages](https://www.trendhunter.com/trends/veganfriendly-milk-beverage.md)