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# Nutritional Oatgurt Beverages
Beyond Moo Foods Debuts a Single-Serve 'Oatgurt' for Kids

By Kanesa D | Published 2022-10-31 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/oatgurt-1
References: [vegconomist](https://vegconomist.com/products-launches/beyond-moo-oatgurt-kids/) & [eatandbeyond](https://eatandbeyond.com/)

![Nutritional Oatgurt Beverages](https://cdn.trendhunterstatic.com/thumbs/491/oatgurt-1.jpeg)

Eat & Beyond Global Holdings Inc. has debuted a single-serve “oatgurt” beverage for kids under its portfolio company, Beyond Moo Foods. Beyond Moo provides a variety of oat-based dairy replacements manufactured entirely from Canadian oats. Its “oatgurt” beverage is a dairy-free, gluten-free, oat-based yogurt drink that is low in sugar and high in probiotics, calcium, and vitamins. It comes in two ‘Cherry’ and ‘Vanilla’ flavors.

Eat & Beyond Global Holdings Inc. is a food technology, plant-based, and alternative protein investment issuer. The brand currently distributes its products in 116 grocery stores throughout Canada.

“Oat-based dairy alternatives have quickly become a favorite among consumers, and that includes parents who are interested in integrating plant-based foods into their children’s diets as well,” commented Michael Aucoin, CEO of Eat & Beyond. “I expect to see this trend continue to gain steam beyond the milk category and into the more innovative non-dairy yogurts, spreads and other product types.”

Image Credit: Beyond Moo

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 42% | Activity: 58% | Freshness: 13%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

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