# Oat-Based Frozen Desserts Ben & Jerry's Debuts a New Oat-Based Non-Dairy Recipe for its Ice Creams By Kanesa D | Published 2023-10-11 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/oat-based-1 References: [talkingretail](https://www.talkingretail.com/products-news/frozen/ben-jerrys-launches-oat-based-ice-cream-11-10-2023/) & [benandjerrys](https://www.benandjerrys.ca/)  [Ben & Jerry's](https://www.trendhunter.com/trends/strawberry-cheezecake) is releasing its new non-dairy, oat-based ice cream recipe, claiming it is "its best yet." This significant shift will affect almost 20 Non-Dairy Ben & Jerry flavors available on the current market. The transition from an almond base to an improved [oat base](https://www.trendhunter.com/trends/oatbased-frozen-dessert) is expected to be complete by the spring of 2024. The Non-Dairy range from Ben & Jerry's will maintain its commitment to values-driven ingredients, including the use of [Fairtrade](https://www.trendhunter.com/trends/maud-borup-celebrations-collection)-certified cocoa, vanilla, coffee, and sugar, in addition to Open Chain cocoa. Consumers in the UK can anticipate the arrival of the new Non-Dairy range in early 2024, available across a range of retail channels such as grocery stores, convenience outlets, on-demand services, and in-trade. Image Credit: Ben & Jerry ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 26% | Activity: 22% | Freshness: 18% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Oat-based Frozen Desserts:** Ben & Jerry's introduces a new oat-based ice cream recipe, replacing its almond base, set to be completed by spring 2024. - **Non-dairy Ice Cream:** Ben & Jerry's launches an improved non-dairy ice cream line with a commitment to values-driven ingredients, including Fairtrade-certified cocoa, vanilla, coffee, and sugar. - **Expansion in the UK:** Ben & Jerry's Non-Dairy range will be available in the UK starting early 2024 through various retail channels like grocery stores, convenience outlets, on-demand services, and in-trade. ### Who This Affects Most - **Food & Beverage:** The shift to oat-based frozen desserts presents disruptive innovation opportunities for the food and beverage industry by offering a new dairy-free alternative with improved taste and a commitment to ethical sourcing. - **Plant-based Products:** Ben & Jerry's transition to a non-dairy ice cream recipe using oats instead of almonds aligns with the growing demand for plant-based products, providing an opportunity for innovation and market expansion. - **Retail:** The introduction of Ben & Jerry's oat-based Non-Dairy range in the UK opens up disruptive innovation opportunities for the retail industry, allowing grocery stores, convenience outlets, on-demand services, and in-trade to cater to the increasing demand for non-dairy frozen desserts. ## Related on Trend Hunter - [Plant-Based Oatmeal Frozen Treats](https://www.trendhunter.com/trends/oatmeal-dream-pie.md) - [Crowd-Pleasing Non-Dairy Desserts](https://www.trendhunter.com/trends/strawberry-cheezecake.md) - [Chocolate-Packed Dairy-Free Frozen Desserts](https://www.trendhunter.com/trends/ben-jerrys-chocolate-caramel-brownie-nondairy.md) - [Oat Milk-Based Vegan Desserts](https://www.trendhunter.com/trends/vegan-frozen-dessert-line.md) - [Decadent Oat-Based Frozen Desserts](https://www.trendhunter.com/trends/hagen-dazs-oat-milk.md) - [Non-Dairy Dessert Tours](https://www.trendhunter.com/trends/ben-jerrys-creamy-dreamy-nondairy-tour.md) - [Oat-Based Frozen Desserts](https://www.trendhunter.com/trends/nondairy-vanilla-bean-oat-frozen-dessert.md) - [Dairy-Free Banana Ice Cream](https://www.trendhunter.com/trends/bananas-foster.md) - [Vanilla Vegan Soft Serves](https://www.trendhunter.com/trends/vegan-soft-serve.md)