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# Test Tube Water Bottles
O Water Has a Unique Bottle Shape

By Tisah Tucknott | Published 2009-07-27 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/o-water-test-tube
References: [thedieline](http://www.thedieline.com/blog/2009/07/&#244-water.html) & [axygene](http://axygene.com/)

Have you ever had a drink out of a test tube? I didn’t think so. Ô Water from Montreal, Canada, has a unique water bottle design, as it has no neck or curves.

The Ô Water container provides a fresh take to bottled water, and is supposedly very small in size to promote the idea that it is a specimen of purity.

Unfortunately these cool looking water bottles are not for sale, as they were part of a stunt event for an event production company.

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 64% | Activity: 83% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **Test Tube Water Bottles:** Opportunities for innovative water bottle designs that break away from traditional shapes and promote unique branding.
- **Small-sized Water Bottles:** The demand for compact water bottles that promote portability and convenience.
- **Promotional Stunt Event Products:** Exploring creative ways to design and distribute event-exclusive products that generate buzz and brand exposure.

### Sectors Adopting This

- **Beverage Packaging:** Developing unconventional packaging designs for bottled water and other beverages that stand out on store shelves.
- **Outdoor Recreation:** Creating compact and easily carryable water bottle options for outdoor enthusiasts and adventure seekers.
- **Event Production:** Incorporating unique and eye-catching promotional products into event experiences to enhance brand awareness and engagement.

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