# Comedy Horror Cosmetics The NYX Cosmetics x Wednesday Collection Creates Fun, Dark Designs By Laura McQuarrie | Published 2025-07-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nyx-cosmetics-x-wednesday References: [instagram](https://www.instagram.com/p/DMdMyFnR-XZ/?hl=en) & [nyxcosmetics](https://www.nyxcosmetics.com/wednesday/)  With [Netflix's](https://www.trendhunter.com/trends/hard-candy-x-wednesday-collection) hit [Wednesday](https://www.trendhunter.com/trends/wednesday-capsule) show set to return to the streaming service platform for a new season, a limited-edition [NYX](https://www.trendhunter.com/trends/nyx-x-beetlejuice) Cosmetics x Wednesday Collection dropped to blend dark elegance, hauntingly bold shades and eerie-chic designs. This collection is packed with fun products for beauty lovers with a taste for the macabre, like the Wednesday Color-Shifting Lip Oil with a colorful cap gripped by Thing, and a pair of palettes inspired by stained glass. And with the vegan-friendly, versatile Nevermore Academy Palette, it's easy to create looks that range from subtle and smoky to bold and eye-catching. Color cosmetics aside, the limited-edition release shares unique collectibles for fans like the Wednesday Phone Umbrella accessory for selfies or scrolling, or the matte liquid eyeliner packaged to look like a violin. ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 70% | Activity: 74% | Freshness: 46% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Nostalgic Entertainment-themed Collaborations:** Collaborations with popular streaming shows merge beauty and fandom into unique, collectible cosmetic lines. - **Dark Academia Aesthetic:** Cosmetic collections inspired by dark academia offer a sophisticated yet edgy appeal for consumers. - **Multifunctional Beauty Products:** Innovative beauty products that serve dual purposes, such as decorative caps doubling as collectibles, cater to consumers' desire for functional aesthetics. ### Where This Applies - **Beauty and Cosmetics:** The beauty industry continues to evolve with pop culture-inspired collections that attract diverse consumer interests. - **Streaming Entertainment Partnerships:** Opportunities exist for streaming platforms and cosmetic brands to create synergistic partnerships that captivate dedicated fanbases. - **Vegan Beauty Products:** Vegan and cruelty-free beauty products are in demand, offering ethical choices without compromising on variety and stylish design. ## Related on Trend Hunter - [Comedic Horror Cosmetics](https://www.trendhunter.com/trends/nyx-x-beetlejuice.md) - [Limited-Edition Spooky Makeup Collections](https://www.trendhunter.com/trends/annabelle-cosmetics.md) - [Makeup Water Brand Collections](https://www.trendhunter.com/trends/corpse-paint-makeup.md) - [Vampire Slayer Makeup Collections](https://www.trendhunter.com/trends/vampyre-cosmetics.md) - [Spooky Cartoon Beauty Capsules](https://www.trendhunter.com/trends/mad-beauty-1.md) - [Spooky Holiday Cosmetics](https://www.trendhunter.com/trends/wet-n-wild-beauty-x-disney.md) - [Vampire Film Makeup Capsules](https://www.trendhunter.com/trends/colourpop-x-twilight.md) - [Fantasy-Comedy Makeup Collabs](https://www.trendhunter.com/trends/colourpop-x-dreamworks-shrek.md) - [Whimsically Witchy Cosmetic Collections](https://www.trendhunter.com/trends/kiss-wickedinspired-collection.md)