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# Raver Mermaid Lookbooks
Nympha's Underwater Collection Catalog is Visually Vivid

By Jana Pijak | Published 2014-07-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/nympha
References: [cdn.nympha](http://cdn.nympha.co.uk/collections/underwater/lookbook/) & [cdn.nympha](http://cdn.nympha.co.uk/collections)

Mermaid meets material girl in Nympha's "Underwater Collection" catalog. The visually vivid lookbook features [mermaid inspired looks](https://www.trendhunter.com/trends/songs-of-siren) that are also a nod to the [90s raver subculture](https://www.trendhunter.com/trends/wildest-ones-yet). With its prevalent return into the style spotlight, the 90s are back in a big way and so are its most famous icons like legendary pop star Madonna.

Known for her leather and lace ensembles, Madonna's material girl years are referenced in this lookbook that also highlights vibrant wigs and jewel-accented bra tops. Nympha's aquatic raver catalog also features [shell-shaped tops](https://www.trendhunter.com/trends/biomimicry-fashion), ornate corset garments and high-waisted shorts that are embellished with various jewel elements.

This striking image series merges mermaid and raver inspirations together to create fashions worthy of both yesterday's and today's club kid generation.

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 29% | Activity: 38% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Mermaid-inspired Fashion:** The Nympha 'Underwater Collection' catalog showcases a visually vivid lookbook featuring mermaid inspired looks, presenting an opportunity for brands to tap into the ongoing trend of mermaid aesthetics.
- **Revival of 90s Raver Culture:** With the nod to the 90s raver subculture in the Nympha catalog, there is potential for businesses to explore and capitalize on the revival of 90s raver culture in fashion and music.
- **Iconic Pop Culture References:** Referencing legendary pop star Madonna's material girl years in the Nympha lookbook presents an opportunity for brands to tap into the nostalgia and influence of iconic pop culture figures.

### Where This Applies

- **Fashion:** The mermaid and raver-inspired looks showcased in the Nympha 'Underwater Collection' catalog can disrupt the fashion industry by offering unique and visually vibrant styles.
- **Music:** The revival of 90s raver subculture in the Nympha catalog presents an opportunity for the music industry to explore and incorporate elements of the 90s rave scene into contemporary music.
- **Entertainment:** Referencing iconic pop culture figures like Madonna in the Nympha lookbook creates opportunities for the entertainment industry to create themed events and experiences that appeal to nostalgic audiences.

## Related on Trend Hunter

- [Coordinated Coastal Swimwear](https://www.trendhunter.com/trends/salty-mermaid.md)
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