# Chic Copy Cat Couture Armia Ascano Shares Her Favorite NYFW Street Style By Malika Renee Butss | Published 2014-02-06 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nyfw-street-style References: [youtube](https://www.youtube.com/watch?v=C3koMFjOaBI) It’s that time of year again and Armida Ascano is letting viewers know what to expect not just from the runways, but from 2014 NYFW street style. [New York Fashion Week](https://www.trendhunter.com/trends/fashion-week-fall-2024) is a timeless week of fashion tradition that follows after the iconic Paris Fashion Week. This year, a lot of bloggers and media people covering the event are very into [mock couture](https://www.trendhunter.com/trends/bach-mai). This means apparel crafted with mock logos and styles of other designers. Brian Lichtenberg is a designer who took the notorious [CELINE](https://www.trendhunter.com/trends/celines-zhangyuan-popup) logo and gave it a fierce revamp, replacing the word ‘CELINE’ with ‘FELINE’ onto chic crewneck sweaters. This year's NYFW street style is a lot like having double vision. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 8% | Activity: 37% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Mock Couture:** Disruptive innovation opportunity: Explore the potential of creating unique apparel crafted with mock logos and styles of famous designers. - **Street Style:** Disruptive innovation opportunity: Develop platforms or apps that allow users to discover and recreate popular street style looks. - **Fashion Blogging:** Disruptive innovation opportunity: Create new platforms or technologies to enhance the accessibility and engagement of fashion blogging. ### Where This Applies - **Fashion Design:** Disruptive innovation opportunity: Utilize mock couture to create bold and unique fashion designs that challenge traditional design practices. - **Technology:** Disruptive innovation opportunity: Develop innovative platforms or apps that enhance the experience and engagement of street style photography. - **Media and Journalism:** Disruptive innovation opportunity: Explore new ways to cover fashion events, such as NYFW, through interactive and immersive storytelling techniques. ## Related on Trend Hunter - [Stylish City-Inspired Collections](https://www.trendhunter.com/trends/diors-2024-collection.md) - [Refined Quiet Luxury Apparel](https://www.trendhunter.com/trends/the-journey.md) - [High-Fashion Workwear Runways](https://www.trendhunter.com/trends/high-fashion-collaboration.md) - [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md) - [Fall Influencer-Backed Capsules](https://www.trendhunter.com/trends/caitlin-covington.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Fashion-Forward Layering Lines](https://www.trendhunter.com/trends/shein-layering-lines.md) - [Immersive Fashion Week Events](https://www.trendhunter.com/trends/fashion-week-fall-2024.md) - [Fashion Recap Artful Books](https://www.trendhunter.com/trends/fashion-in-2023.md)