# NYC-Inspired Casual Footwear Nike and KITH Launch a NYC-Centric Air Force 1 Sneaker Model By Amy Duong | Published 2020-09-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nyccentric-air-force References: [hypebeast](https://hypebeast.com/2020/9/kith-nike-air-force-1-nyc-release-info) The latest collaboration by New York-based streetwear retailer KITH is done alongside Nike -- the two drop a NYC-centric Air Force 1 silhouette to follow the latter's Tokyo pair which launched to celebrate KITH's flagship in Tokyo. The latest version of the familiar sneaker model celebrates the rich history of New York. It is translated through the tonal design, which features white leather materials as the upper before it is detailed with bright orange at the Swoosh branding accent that fades out gradually on the lateral side of the shoe. The medial side boasts a blue Swoosh to really reinforce that is inspired by the city. Additionally, tehre are details on the lateral heel that features a "NYC" embroidered detail. Image Credit: Solebyjc ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 23% | Activity: 20% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Nyc-centric Sneaker Design:** Exploring sneaker collaborations that pay homage to urban cities, such as NYC, through their design and detailing. - **Tonal and Gradual Color Fading:** Incorporating tonal designs and gradual color fading techniques in footwear to create visually striking and unique sneakers. - **Embroidered Branding Details:** Incorporating embroidered branding details, like city logos or initials, to add a personalized touch to sneakers. ### Who This Affects Most - **Streetwear Retail:** Opportunity for streetwear retailers to collaborate with popular sneaker brands and create city-inspired designs that resonate with urban consumers. - **Footwear Manufacturing:** Opportunity for footwear manufacturers to experiment with tonal designs and color fading techniques to create captivating and city-inspired sneaker models. - **Embroidery and Stitching Services:** Opportunity for embroidery and stitching service providers to partner with sneaker brands and offer unique branding and detailing options for city-themed sneakers. ## Related on Trend Hunter - [Metallic-Tinged Collaborative Sneakers](https://www.trendhunter.com/trends/1906r-sneaker-4.md) - [Sushi Restaurant-Collab Shoes](https://www.trendhunter.com/trends/sushi-club.md) - [Premium Low-Cut Lifestyle Sneakers](https://www.trendhunter.com/trends/air-force-1-low-paris.md) - [Athlete-Honoring Lifestyle Footwear](https://www.trendhunter.com/trends/linen-edition.md) - [Minimal Contrast Lifestyle Sneakers](https://www.trendhunter.com/trends/light-khaki.md) - [Dynamic Textural Collaborative Sneakers](https://www.trendhunter.com/trends/air-force-1-mid-sneaker.md) - [Minimal All-White Collaborative Shoes](https://www.trendhunter.com/trends/air-force-iii.md) - [Las Vegas-Inspired Sneakers](https://www.trendhunter.com/trends/low-las-vegas.md) - [Colorful Paneling Collaborative Sneakers](https://www.trendhunter.com/trends/air-force-iii-1.md)