# Spirits Showcases The NYC Indy Spirits Expo Attempts to Encourage Independent Intoxicants By Tiana Reid | Published 2010-06-18 | World Source: Trend Hunter, https://www.trendhunter.com/trends/nyc-indy-spirits-expo References: [cityist](http://www.cityist.com/blog/independent-spirit/) & [indyspiritsexpo](http://www.indyspiritsexpo.com/) There's nothing like a weekend filled with booze, but the NYC Indy Spirits Expo is a nod to the local economy as well. The [large exhibition](https://www.trendhunter.com/trends/bar-drinks-shanghai) is an attempt to encourage [locally-produced independent liquor](https://www.trendhunter.com/trends/diistil). Exhibitors at the NYC Indy Spirits Expo include Love Potion No. 9, Square One Organic Vodka, Pierre Ferrand Cognac, Core Vodka and Cockspur Fine Rum. Have a drink, and then pat yourself on the back for saying no to the Man and taste testing some of the world's most [unique spirits](https://www.trendhunter.com/trends/vetus-distillery). ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 29% | Activity: 20% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Regional](https://www.trendhunter.com/regional) ## Key Themes ### Key Themes Behind This Trend - **Independent Liquor:** The trend of promoting locally-produced independent liquor through events like the NYC Indy Spirits Expo can provide opportunities for disruptive innovation in the spirits industry. - **Organic Spirits:** The trend of showcasing organic spirits like Square One Organic Vodka at events like the NYC Indy Spirits Expo can provide opportunities for disruptive innovation in the organic and eco-friendly spirits industry. - **Craft Spirits:** The trend of highlighting unique and specialized spirits like Cockspur Fine Rum at events like the NYC Indy Spirits Expo can provide opportunities for disruptive innovation in the craft spirits industry. ### Where This Applies - **Local Spirits:** The push towards locally-produced independent spirits at events like the NYC Indy Spirits Expo could disrupt the larger, more mass-produced spirits industry. - **Organic Spirits:** The showcasing of organic spirits at events like the NYC Indy Spirits Expo could disrupt the traditional non-organic spirits industry, as consumers become more eco-conscious. - **Craft Spirits:** The focus on unique and specialized spirits at events like the NYC Indy Spirits Expo could disrupt the larger, more mainstream spirits industry and create a thriving market for craft spirits. ## Related on Trend Hunter - [Zero-Proof Festival Experiences](https://www.trendhunter.com/trends/drinks-with-benefits.md) - [Premium Private-Import Spirits](https://www.trendhunter.com/trends/varon-spirits.md) - [Après-Ski–themed Vodka Launch Parties](https://www.trendhunter.com/trends/holiday-vodka.md) - [Cannabis-Infused Spirits](https://www.trendhunter.com/trends/cannabis-infused-spirits.md) - [Small-Town-Inspired American Spirits](https://www.trendhunter.com/trends/american-spirits.md) - [Alcohol-Centric Pop-Ups](https://www.trendhunter.com/trends/makers-mark-bourbon.md) - [Award-Winning Craft Spirits Hubs](https://www.trendhunter.com/trends/good-craft-co.md) - [Gin Cocktail Experiences](https://www.trendhunter.com/trends/beyond-the-pour.md) - [Film-Inspired Cocktail Experiences](https://www.trendhunter.com/trends/wicked-cocktail-event.md)