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# Empire State Kicks
The NY Knicks Sneakers Represent the Big Apple

By Robyn Currie | Published 2010-01-22 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/ny-knicks-sneakers
References: [freshnessmag](http://www.freshnessmag.com/2009/12/31/adidas-phantom-ii-ny-knicks-edition/) & [adidas](http://www.adidas.com)

I remember trying to get into basketball when I was in grade school, people automatically thought that because I was tall, I would take to basketball. Boy, were they wrong. But I do like these NY Knicks sneakers, and they may be as far as my love of basketball goes.

[Adidas](https://www.trendhunter.com/trends/lathemed-superstar-ii) continues the [theme shoe trend](https://www.trendhunter.com/trends/basketball-sneaker-1) with the NY Knicks sneakers, and they are actually kinda cool. These sneaks show off a slammin’ [orange colorway](https://www.trendhunter.com/trends/sundial-colorway) with the Knicks logo on the tongue and emblazoned on the heel.

## Trend Insights (Trend Hunter)

- Score: 1.6/10
- Popularity: 6% | Activity: 35% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Sports-themed Sneakers:** Opportunity for sports teams to collaborate with shoe companies for trendy team merchandise.
- **Team Logo Apparel:** Potential for sports teams to expand merchandise selection beyond traditional apparel items.
- **Athletic Fashion:** Growing market for stylish athletic wear, including sneakers.

### Where This Applies

- **Sports Merchandise:** Opportunities for sports teams to expand their product offerings to include trendy merchandise.
- **Apparel Manufacturing:** Potential for apparel companies to expand into sports team merchandise.
- **Athletic Footwear:** Growing demand for sporty and stylish sneakers creates opportunities for footwear companies.

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- [Basketball-Shaped Sneakers](https://www.trendhunter.com/trends/the-baller.md)
- [Peachy Basketball Sneakers](https://www.trendhunter.com/trends/puma-scoot-zeros-georgia-peach.md)
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- [Candy-Themed Tonal Basketball Shoes](https://www.trendhunter.com/trends/lebron-xxii.md)
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- [Dynamic Fashion-Forward Basketball Shoes](https://www.trendhunter.com/trends/basketball-sneaker-1.md)
- [City-Inspired Footwear](https://www.trendhunter.com/trends/lathemed-superstar-ii.md)
