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# Fudge-Covered Sandwich Cookies
Oreos and Nutter Butters Now Come in Fudge-Covered Versions

By Katherine Pendrill | Published 2019-01-27 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/nutter-butters
References: [chewboom](https://www.chewboom.com/2019/01/26/nabisco-just-dropped-new-fudge-covered-oreos-and-fudge-covered-nutter-butters/)

Two of the most iconic sandwich cookies just got taken up a notch with the debut of Fudge-Covered Oreos and Nutter Butters. With an extra layer of chocolatey goodness, these new cookies are the ultimate indulgence.

Nabisco recently made the announcement that two of its fan-favorite cookies would be getting a chocolatey upgrade. Just as the name suggests, the new Fudge-Covered Oreos consist of a signature Oreo sandwich cookie dipped in a rich fudge coating. Similarly, the Fudge-Covered Nutter Butters takes a round, peanut butter sandwich cookie and dips it in the same chocolate fudge coating. While Nabisco has offered limited-edition White Fudge Covered Oreo cookies before, this is the first time that Nutter Butters have taken the dip.

Image Credit: *Nabisco.*

## Trend Insights (Trend Hunter)

- Score: 0.4/10
- Popularity: 2% | Activity: 3% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Indulgent Sandwich Cookies:** The trend of adding indulgent coatings to classic sandwich cookies presents an opportunity for innovation in flavor and texture combinations.
- **Limited Edition Releases:** The trend of releasing limited edition versions of classic cookies creates excitement and demand for new and unique flavor experiences.
- **Fudge Coating Variations:** The trend of introducing fudge coatings to classic cookies like Oreos and Nutter Butters creates opportunities for other flavor and coating combinations.

### Who This Affects Most

- **Food Manufacturing:** There is an opportunity for food manufacturers to create unique and indulgent flavor combinations for sandwich cookies with fudge coatings.
- **Snack Foods:** Snack food companies can take advantage of the trend towards limited edition releases to introduce new flavors and coatings for classic cookie brands.
- **Confectionery:** The trend of coating classic cookies in fudge presents an opportunity for confectionery companies to innovate and create new coatings and flavors for other baked goods.

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