# Thirst-Quenching Vitamin Drinks 'A Little More' Drinks Offers Delicious Nutrition Support By Michael Hemsworth | Published 2016-01-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/nutrition-support References: [getmorevits](http://www.getmorevits.com) Products like [Vitamin Water](https://www.trendhunter.com/trends/vitaminwaters) have augmented consumers to expect more from everything they consume, which is exactly what 'A Little More' [nutrition support drinks](https://www.trendhunter.com/trends/water-plus-supplements) look to help do. Offering different varieties that will either offer an additional dose of [multivitamins, vitamin C or vitamin D](https://www.trendhunter.com/trends/rubicon-spring-vits), 'A Little More' drinks are tailored toward being an approachable product. While not all consumers might be versed in what vitamins they should be increasing their intake of, 'A Little More' drinks help them focus on the essentials. As consumers spend more time indoors, a decrease in sun exposure and exercise has many feeling the effects. Products like 'A Little More' nutrition support beverages offer a basic, delicious way to foray into enhanced health maintenance. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 65% | Activity: 57% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Enhanced Nutrition Drinks:** The trend of enhanced nutrition drinks like 'A Little More' offers opportunities for innovative product development to cater to the growing demand for convenient and nutritious beverages. - **Personalized Vitamin Intake:** The trend of personalized vitamin intake showcased by 'A Little More' drinks presents opportunities for customization and targeted nutrition solutions, allowing consumers to meet their specific needs. - **Health Maintenance Convenience:** The trend of health maintenance convenience exemplified by 'A Little More' nutrition support beverages opens doors for disruptive innovations that provide easy and enjoyable ways for consumers to improve their well-being. ### Industries Being Reshaped - **Beverage Industry:** The beverage industry can capitalize on the trend of enhanced nutrition drinks by developing new functional beverages that prioritize both taste and nutritional benefits. - **Wellness Industry:** The wellness industry has an opportunity to tap into the trend of personalized vitamin intake to offer tailored products and services that help individuals optimize their nutritional intake. - **Fitness Industry:** The fitness industry can explore the trend of health maintenance convenience to introduce new fitness-infused nutrition products or services that simplify the process of maintaining overall health and well-being. ## Related on Trend Hunter - [Vitamin-Infused Vitality Drinks](https://www.trendhunter.com/trends/nix-kix-vitamin-vitality.md) - [Nutritionally Enhanced Flavored Waters](https://www.trendhunter.com/trends/boost-water.md) - [Convenient Nutrient-Packed Drinks](https://www.trendhunter.com/trends/convenient-nutrientpacked-drink.md) - [Vitamin-Rich Refreshment Products](https://www.trendhunter.com/trends/vue-supplement-products.md) - [Athletic Demand-Driven Beverages](https://www.trendhunter.com/trends/new-boost-drinks.md) - [Fruity Vitamin-Boosted Waters](https://www.trendhunter.com/trends/rubicon-spring-vits.md) - [Enhanced Still Water Beverages](https://www.trendhunter.com/trends/yesly.md) - [Functional Vitamin-Enriched Oat Milks](https://www.trendhunter.com/trends/minor-figures-hyper-oat.md) - [Three-In-One Beverage Brand Sets](https://www.trendhunter.com/trends/line-of-beverages.md)