# Organic Hemp Beverages The Nutiva Hemp Shake Provides Raw Protein, Phytonutrients and Fiber By Meghan Young | Published 2014-12-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/nutiva-hemp-shake References: [store.nutiva](https://store.nutiva.com/hempshake/) Finding alternate ways to introduce healthy nutrients into everyday diets is a concern for many modern individuals and the [Nutiva](https://www.trendhunter.com/trends/globally-inspired-sauces) Hemp Shake line is a great place to start. It is made up of [raw protein, phytonutrients and fiber](https://www.trendhunter.com/trends/todo) while avoiding trans fats, dairy or lactose in order to craft a beverage that will revitalize people in only the best of ways. According to the Nutiva website, "Hemp is a [high-quality plant protein](https://www.trendhunter.com/trends/almondmilk-protein-shakes) with branched-chain amino acids that are vital for good health. It contains 66% edestin, a bioactive protein found in no other plant—and is super easy to digest!" With this in mind, the Nutiva Hemp Shake line is a great option that will appeal to holistic individuals. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 6% | Activity: 12% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Alternate Ways to Introduce Healthy Nutrients:** The Nutiva Hemp Shake line offers a nutritious and plant-based beverage alternative for health-conscious individuals. - **Raw Protein and Phytonutrient Supplements:** The use of raw protein and phytonutrients in the Nutiva Hemp Shake presents an opportunity for the supplement industry to explore new formulations. - **Meeting the Demand for Holistic Beverages:** The increasing demand for holistic beverages, like the Nutiva Hemp Shake, creates an opportunity for the beverage industry to innovate and develop more functional and nutrient-rich products. ### Who This Affects Most - **Health and Wellness Supplements:** The Nutiva Hemp Shake line can disrupt the health and wellness supplement industry by offering a natural and plant-based alternative to traditional protein shakes. - **Food and Beverage:** The food and beverage industry can capitalize on the popularity of holistic and plant-based products by developing new hemp-based beverage lines, similar to the Nutiva Hemp Shake. - **Functional Foods:** Functional food manufacturers can consider incorporating hemp-based ingredients, like in the Nutiva Hemp Shake, to create innovative and nutrient-dense products that cater to health-conscious consumers. ## Related on Trend Hunter - [Whole-Body Nutrition Shakes](https://www.trendhunter.com/trends/kachava.md) - [Superfood Smoothie Boosters](https://www.trendhunter.com/trends/manitoba-harvest-hemp.md) - [Artisan Athlete Protein Drinks](https://www.trendhunter.com/trends/not-shake-protein.md) - [Plant-Based Wellness Shakes](https://www.trendhunter.com/trends/plantbased-wellness-shakes.md) - [Hemp-Powered Superfood Mixes](https://www.trendhunter.com/trends/hemp-juice-powder.md) - [Seed Oil-Free Protein Powders](https://www.trendhunter.com/trends/hela-nutrition.md) - [Nutritious Hemp-Powered Products](https://www.trendhunter.com/trends/hemperella-super-food.md) - [Hemp Protein Baking Solutions](https://www.trendhunter.com/trends/nepra-foods-hemp-protein.md) - [Collagen-Rich Protein Shakes](https://www.trendhunter.com/trends/collagen-shake.md)