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# Hazelnut Chocolate Cocktails
The Nutella Martini by Lisa Douglas is a Drinkable Dessert

By Meghan Young | Published 2013-05-21 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/nutella-martini
References: [neatorama](http://www.neatorama.com/2013/05/20/Nutella-Martini/) & [crazyadventuresinparenting](http://crazyadventuresinparenting.com/2013/05/how-to-make-a-nutella-martini.html)

The Nutella Martini is the perfect alcoholic beverage for those who love the [hazelnut chocolate spread](https://www.trendhunter.com/trends/tim-hortons-x-nutella), or for those who love chocolate period. Sometimes a person needs a more dessert-y option when it come to cocktails and the summer is often filled with them. But they are more often than not fruit flavored ones. The Nutella Martini is a fun change of pace.

Concocted by of [Crazy Adventures](https://www.trendhunter.com/trends/South-Seas-Distilleries) in Parenting, the Nutella Martini is quite simple to make. It requires warmed Nutella, that is drizzled in the cup and then a mixture of [Frangelico liqueur, Godiva chocolate liqueur](https://www.trendhunter.com/trends/micro-batch-chocolate-bars) and some chocolate milk. Although it is meant to be served chill, it would probably be just as good warm.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 40% | Activity: 49% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Chocolate-based Cocktails:** Opportunities exist to develop and market more chocolate-based cocktails to cater to customers looking for a more dessert-like cocktail experience.
- **Premium Liqueurs:** Manufacturers of Frangelico and Godiva liqueurs can capitalize on the trend towards dessert-like cocktails to increase sales and market share.
- **At-home Mixology:** As more consumers turn to making their own cocktails at home, there is an opportunity for companies to create easy-to-make Nutella-inspired cocktail mixers or cocktail recipe kits.

### Where This Applies

- **Alcoholic Beverages:** Alcoholic beverage companies can create and market chocolate-flavored liqueurs and mixers to tap into the growing demand for dessert-like cocktails.
- **Food and Beverage:** Food and beverage companies can develop and market new products that incorporate Nutella or other chocolate flavors to appeal to consumers who enjoy the taste of chocolate-based cocktails.
- **Home Appliance and Cookware:** Companies that sell home appliances and cookware can develop and market cocktail shakers, mixers, and other accessories to meet the needs of customers who enjoy making cocktails at home.

## Related on Trend Hunter

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- [Dirty Martini Sundaes](https://www.trendhunter.com/trends/dirty-martini-sundae.md)
- [Canned Cocoa Coffee Cocktails](https://www.trendhunter.com/trends/cutwater-chocolate-espresso-martini.md)
- [Dubai Chocolate-Style Espresso Martinis](https://www.trendhunter.com/trends/dubai-chocolate-style-espresso-martini.md)
- [Decadent Vodka Chocolate Liqueurs](https://www.trendhunter.com/trends/chocolate-martini-liqueur.md)
- [Chocolate Martini Glasses](https://www.trendhunter.com/trends/kahlua-espresso-martony-glass.md)
