# Decadent Nut Butter Bars KIND Nut Butter Filled Snack Bars are Gluten-Free and Nutrient-Dense By Laura McQuarrie | Published 2019-03-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/nut-butter-filled References: [prnewswire](https://www.prnewswire.com/news-releases/kind-enters-nut-butter-category-raising-the-standard-with-real-creamy-peanut-butter-300807012.html) & [kindsnacks](https://www.kindsnacks.com/nut-butter-filled-bars/) Those who love the taste of [KIND](https://www.trendhunter.com/trends/kind-frozen-bars) Healthy Snacks and nut butter will enjoy the new KIND Nut Butter Filled Snack Bars, which are made with 100% whole grains and no artificial flavors, colors or preservatives. The wholesome, gluten-free snack bars are made with real nut butter and come in two nourishing flavors: Honey Almond Butter and Chocolate Peanut Butter. These elevated snack bars were created to apply KIND's nutritional standards to the current [nut butter market](https://www.trendhunter.com/trends/pbj-dates), making it easy for consumers to choose a snack that's satiating and enjoyable for its flavors and textures—on the outside, the bars are topped with [crushed nuts and a decadent drizzle](https://www.trendhunter.com/trends/pip-nut-protein-bars), and a bite into one of the KIND Nut Butter Filled Snack Bars reveals a creamy nut butter center. ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 5% | Activity: 23% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Nut Butter Snack Bars:** There is an opportunity to innovate in the nut butter snack bar market by offering gluten-free, nutrient-dense options with different flavors and textures. - **Whole Grain Snacks:** Creating snack bars using 100% whole grains provides an opportunity for disruption in the snack industry by offering healthier options for on-the-go consumers. - **Real Nut Butter Products:** Developing food products that use real nut butter as an ingredient can be a disruptive innovation in the market, appealing to health-conscious consumers looking for natural and nutritious options. ### Sectors Adopting This - **Snack Bar:** The snack bar industry can explore the potential of developing gluten-free, nutrient-dense nut butter bars to cater to health-conscious consumers. - **Gluten-free Food:** The gluten-free food industry can benefit from the creation of whole grain snack bars as a healthier alternative to traditional gluten-containing snacks. - **Natural Food:** The natural food industry can capitalize on the trend of using real nut butter in food products, offering natural and nutritious options to health-conscious consumers. ## Related on Trend Hunter - [Nutty Plant-Based Frozen Treats](https://www.trendhunter.com/trends/kind-frozen-bars.md) - [Nutty Low-Sugar Snack Bars](https://www.trendhunter.com/trends/kind-caramelised-biscuit-nut.md) - [Chocolatey High-Fiber Snack Bars](https://www.trendhunter.com/trends/kind-chocolate-chip-cashew.md) - [Nutty Banana Granola Clusters](https://www.trendhunter.com/trends/banana-peanut-butter-clusters.md) - [Hazelnut Dark Chocolate Protein Bars](https://www.trendhunter.com/trends/hazelnut-dark-chocolate.md) - [Healthy Trail Mix-Style Bars](https://www.trendhunter.com/trends/kind-snacks-2.md) - [Grab-and-Go Nut Butter Bars](https://www.trendhunter.com/trends/chilled-nut-seed-butter-bars.md) - [Kid-Friendly Soft-Baked Bars](https://www.trendhunter.com/trends/kind-kids-range.md) - [Peanut Butter-Packed Snack Bars](https://www.trendhunter.com/trends/stuffed-oat-bars.md)