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# Vintage Beachwear Editorials
Eniko Mihalik Stars in the Numéro Russia June 2014 Issue

By Vasiliki Marapas | Published 2014-06-02 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/numro-russia-june-july-2014
References: [wearesodroee](http://wearesodroee.com/2014/05/31/eclipse-2/) & [numerorussia.ru](http://www.numerorussia.ru/)

Eniko Mihalik looks like a 40s screen siren enjoying a day on the beach in the 'Eclipse' editorial for Numéro Russia's June 2014 issue.

While a lot of [swimwear fashions](https://www.trendhunter.com/trends/new-swim-collection) are going in a more modern direction (think neon hues and mesh fabrics), fashion editor Aliona Isaeva decided on a [retro aesthetic](https://www.trendhunter.com/trends/tyler-mcgillivary-3) to set this editorial apart. She styled Mihalik in swimsuits with high waists, plunging necklines and A-line bodices. The looks were topped off with [floppy sun hats](https://www.trendhunter.com/trends/upf-collection) and veils. Hair stylist Olivier Lebrun pulled back Mihalik's hair to accommodate for the hat fashion, while makeup artist Chloé Desmarchelier finished off the look with a wine-colored lip stain.

Vanmossevelde + N photographed Mihalik in black and white as she reclined in these retro pieces. Though she is solo in each photograph, I can only imagine that her vintage looks would eclipse all other beach-goers.

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 91% | Activity: 67% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What Makes This Trend Stand Out

- **Retro Beachwear:** Companies could explore manufacturing retro-style swimwear for consumers who want to stand out with unique design.
- **Vintage Aesthetics:** Businesses can integrate vintage-style aesthetics in their marketing campaigns to cater to customers looking for nostalgia.
- **Nostalgic Fashion:** There is potential for fashion designers to cater to the demand for nostalgia by creating clothing items that feature vintage designs and fabrics.

### Sectors Adopting This

- **Fashion Industry:** Fashion designers could capitalize on the growing trend of vintage beachwear by creating new lines with retro styles.
- **Photography Industry:** Photographers can explore black and white photography to create a vintage aesthetic, inspired by the 'Eclipse' editorial.
- **Marketing Industry:** Companies can tap into the nostalgia trend by integrating vintage aesthetics and styles into their branding and campaigns.

## Related on Trend Hunter

- [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md)
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- [Italian Summer Swimwear](https://www.trendhunter.com/trends/soeur.md)
