# Deviously Dark Editorials The Numéro France May 2013 Shoot Features Model Catherine McNeil By Tana Makmanee | Published 2013-05-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/numro-france-may-2013 References: [mode.newslicious.net](http://mode.newslicious.net/2013/05/clair-obscur-catherine-mcneil-by-wing.html) & [fashnberry](http://fashnberry.com/editorials/catherine-mcneil-by-wing-shya-for-numero-may-2013/) While several spring fashion shoots are centered on bright colors and floral accents, the Numéro France May 2013 editorial decided to focus more on a [dark and edgy theme](https://www.trendhunter.com/trends/jiyongkim-fw25), showcasing model Catherine McNeil in all sorts of sultry and revealing ensembles. The editorial has McNeil dressed in [all-black clothing](https://www.trendhunter.com/trends/black-tag-collection), from amazingly studded sleeveless ensembles to see-through shawls and [leather jackets](https://www.trendhunter.com/trends/auteur-studios-fall-2025). Set against a shadowy black background, the photo shoot serves to give off a devious and mysterious vibe. There's a sense of thrill and uncertainty when you observe this editorial, and the blending of the dark clothing and almost non-existant background serves to make McNeil stand out even more. If you're looking to go a little edgy this summertime, then the Numéro France May 2013 editorial will definitely put you in the right direction. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 83% | Activity: 65% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Dark Fashion:** Opportunity for fashion brands to explore darker and edgier styles. - **Shadowy Backgrounds:** Potential for photographers to experiment with dark and mysterious backgrounds. - **Sultry Ensembles:** Demand for sultry and revealing clothing options in the fashion industry. ### Sectors Adopting This - **Fashion:** Fashion brands can create new lines and campaigns that embrace a darker and edgier aesthetic. - **Photography:** Photographers can offer unique shoots with shadowy and mysterious backgrounds. - **Clothing Retail:** Opportunity for retailers to offer sultry and revealing ensembles that cater to edgier fashion trends. ## Related on Trend Hunter - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Stealthy Modern Monochromatic Fashion](https://www.trendhunter.com/trends/black-tag-collection.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md)