# Mysteriously Theatrical Shoots Du Juan Exudes Elegance in this Numero China April 2013 Editorial By Leslie Chen | Published 2013-04-29 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/numero-china-april-2013 References: [fashiongonerogue](http://fashiongonerogue.com/du-juan-models-dior-for-yin-chao-in-numero-china-april-2013/) & [numero-magazine](http://www.numero-magazine.com/) Stunning and sophisticated, this Numero China April 2013 editorial is a feast for the eyes. Although model Du Juan poses in what appears to be a mysterious warehouse filled with boxes (not exactly the most glamorous setting), she manages to look absolutely elegant in a number of theatrical pieces that look ready for the stage. A former ballet dancer, Du's graceful beauty definitely shines through in this series of photos. Photographer Yin Chao captures the Chinese beauty as she brightens up the drab background with her [bold red lips](https://www.trendhunter.com/trends/la-beaut-louis-vuitton-campaign), pouffed up-do and glamorous evening gowns complete with [haute couture pieces](https://www.trendhunter.com/trends/bach-mai) styled by Joseph Carle. Check out this Numero China April 2013 photo shoot to see elegance done right. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 87% | Activity: 84% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What Makes This Trend Stand Out - **Theatrical Fashion:** Disruptive innovation opportunities include incorporating elements of theater and dramatic storytelling into fashion presentations and runways. - **Warehouse Setting:** Disruptive innovation opportunities include transforming unconventional spaces such as warehouses into unique and immersive settings for photoshoots and fashion events. - **Bold Beauty Looks:** Disruptive innovation opportunities include experimenting with bold and unconventional beauty looks, such as bold red lips, to create striking and attention-grabbing visuals. ### Sectors Adopting This - **Fashion:** Fashion brands can incorporate theatrical elements and unconventional settings into their runway shows and marketing campaigns to create a memorable and immersive experience for consumers. - **Photography:** Photographers can explore the use of unconventional settings and bold beauty looks to create visually captivating and artistic photo shoots that stand out in the industry. - **Beauty:** Beauty brands can draw inspiration from bold and theatrical beauty looks seen in editorial shoots like this one, and explore innovative ways to incorporate them into their product offerings and marketing campaigns. ## Related on Trend Hunter - [Chinese Luxury Brand Collections](https://www.trendhunter.com/trends/zouxin.md) - [Lunar New Year Campaigns](https://www.trendhunter.com/trends/lunar-new-year-campaign1.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Cross-Cultural Runway Shows](https://www.trendhunter.com/trends/chinese-golden-age-models.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Couture Beauty Campaigns](https://www.trendhunter.com/trends/dior-2024-campaign.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Luxury Fragrance-Inspired Exhibitions](https://www.trendhunter.com/trends/stories-of-a-miss.md)