# Dog-Friendly Water Enhancers Nulo's Water Enhancers Boost Hydration and Enrich a Dog's Diet By Laura McQuarrie | Published 2020-06-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/nulo-water-enhancer References: [petfoodprocessing.net](https://www.petfoodprocessing.net/articles/13932-nulo-adds-flavored-water-supplement-for-dogs-to-portfolio) Nulo launched a range of water enhancers that can be added to a dog's water bowl to boost hydration and add variety to a pet's daily diet. The Hydrate enhancers are available in dog-pleasing flavors like beef brisket, pork tenderloin, roasted lamb and rotisserie chicken, each of which is enhanced with electrolytes, BCAAs and B vitamins. The liquid supplement formulas, which are free from artificial flavors and preservatives, are also rich with other ingredients like rosemary extract, taurine and natural preservatives. Using the products is as simple as adding a squeeze of the liquid supplements to water and thanks to their unique format, it's easy to adjust the amount given to a dog based on its size. Image Credit: Nulo ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 19% | Activity: 29% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### What Makes This Trend Stand Out - **Enhanced Water for Pets:** The trend of adding supplements to pets' water bowls to enhance hydration and nutrition is on the rise, providing opportunities for innovative product development. - **Flavorful Hydration for Dogs:** The introduction of dog-friendly water enhancers in delicious flavors opens up new possibilities for pet owners to provide variety and taste in their pets' hydration routine. - **Functional Ingredients in Pet Hydration:** The integration of electrolytes, BCAAs, and B vitamins in water enhancers for pets showcases the potential for functional ingredients to enhance the overall health and wellbeing of animals. ### Sectors Adopting This - **Pet Products:** The pet products industry can explore the development of water enhancers as a new product category to cater to pet owners' desire for enhanced hydration and nutrition options. - **Animal Health and Wellness:** The animal health and wellness industry can leverage the trend of water enhancers to promote products that support the hydration and nutritional needs of pets. - **Functional Beverages:** The functional beverages industry can consider expanding its offerings to include pet-friendly water enhancers that focus on providing functional benefits for pets. ## Related on Trend Hunter - [Lickable Hydration Gels](https://www.trendhunter.com/trends/h2go.md) - [Soft Chew Dog Supplements](https://www.trendhunter.com/trends/wellness-supplements-for-dogs.md) - [Dehydrated Whole Food Mixers](https://www.trendhunter.com/trends/whole-food-mixer.md) - [Dog-Friendly Bone Broth Cans](https://www.trendhunter.com/trends/premium-dog-beer.md) - [Dog-Friendly Canned Smoothies](https://www.trendhunter.com/trends/doothie.md) - [Liquid Pet Supplements](https://www.trendhunter.com/trends/liquid-pet-supplements.md) - [Botanical Water Enhancers](https://www.trendhunter.com/trends/botanical-water-enhancers.md) - [Human-Grade Meal Toppers](https://www.trendhunter.com/trends/dog-sauce.md) - [Condiment-Like Meal Toppers](https://www.trendhunter.com/trends/sauce-for-dogs.md)