# Food Freshness Fridge Tags Nudge Tags Help Users Prevent Food Waste by Reminding Them to Eat Items By Michael Hemsworth | Published 2021-11-27 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/nudge-tags References: [geeky-gadgets](https://www.geeky-gadgets.com/help-prevent-food-waste-26-11-2021/) & [kickstarter](https://www.kickstarter.com/projects/thenudgetag/nudge-tags-prevent-food-wastage?utm_source=kickbooster-direct&utm_medium=kickbooster&utm_content=link&utm_campaign=dab3a02c)  It's commonplace for consumers to accidentally allow foods in their refrigerator to expire before they have had a chance to eat them, so the [Nudge Tags](https://www.trendhunter.com/trends/fomo-nudge) have been developed as a digital solution to this issue. The device works by being positioned on the front of a fridge and will utilize a series of Smart Tags that can be set up with each of the various items inside. Users can simply select the number of [freshness days remaining](https://www.trendhunter.com/trends/vidre) before pairing it with the system, positioning it onto the food and eat according to the color of the illuminated tag to ensure items are all eaten before they expire. The Nudge Tags also work with an [accompanying app](https://www.trendhunter.com/trends/oh-a-potato) for easy, intuitive management. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 44% | Activity: 47% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What's Driving This Trend - **Food Shelf-life Reminder:** Developing innovative digital reminder systems for the food freshness that help to prevent food waste - **Smart Kitchen Gadgets:** Creating smart kitchen gadgets that help users manage their food inventory and minimize food waste - **Iot-enabled Food Storage:** Developing refrigerator systems integrated with IoT sensors and technologies that help monitor and manage food inventory and reduce waste ### Who This Affects Most - **Smart Home Industry:** Smart home players can leverage their expertise in IoT, AI, and data analytics to venture into the food waste reduction market by developing innovative food shelf-life reminder systems and devices - **Food Retail Industry:** Food retailers can invest in developing their own food freshness reminder systems or partner with innovative companies to offer smart devices that help customers keep track of food freshness - **Food Delivery Industry:** Food delivery apps can explore adding food freshness reminder features to their platforms or partner with companies that offer such features to differentiate themselves and improve customer satisfaction ## Related on Trend Hunter - [Color-Changing Food Labels](https://www.trendhunter.com/trends/freshtag.md) - [Intelligent Anti-Food Waste Systems](https://www.trendhunter.com/trends/foodtusker.md) - [Food Management Apps](https://www.trendhunter.com/trends/kiff.md) - [Smart Food Management](https://www.trendhunter.com/trends/ai-fridge.md) - [Food Waste Reduction Tools](https://www.trendhunter.com/trends/expiremate.md) - [Food Waste-Combatting Smart Stickers](https://www.trendhunter.com/trends/grey-colombia.md) - [Food Longevity Stickers](https://www.trendhunter.com/trends/keep-food-fresh.md) - [Freshness-Tracking Food Containers](https://www.trendhunter.com/trends/vorkoster-lid.md) - [Food Freshness-Increasing Appliances](https://www.trendhunter.com/trends/food-preserver.md)