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# Hands-Free Umbrellas
The Nubrella Has Been Upgraded For Better Comfort and Visibility

By Rahul Kalvapalle | Published 2014-12-05 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/nubrella-wearable-umbrella
References: [gizmag](http://www.gizmag.com/new-nubrella-wearable-umbrella/35049/) & [nubrella](http://nubrella.com/)

The Nubrella hands-free wearable umbrella has been around for some years now, but it used to look rather goofy and unsightly to be honest. Now however, the designers of this contraption have come up with a new design that they hope will encourage more people to wear it.

The new version of the Nubrella features a visor cut off just above eye level for better visibility, and has a more comprehensive design that enables users to keep hand-held items like [cellphones dry](https://www.trendhunter.com/trends/waterproofshoe).

The developers of Nubrella are currently operating an [Indiegogo](https://www.trendhunter.com/trends/brainprotecting-wearable-device) campaign to raise funds for tooling up the contraption. A pledge of $49 will get you a basic version of the Nubrella for half the price. $55 will get you set-up with a UV-resistant version of the wearable umbrella. Shipping will commence in April 2015 if all goes to plan.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 79% | Activity: 66% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Hands-free Umbrellas:** The increasing importance of comfort, visibility and convenience in creating hands-free wearable umbrella can be a disruptive innovation opportunity.
- **Wearable Weather Protection:** Wearable, weather-protective clothing may become more popular with the development of hands-free umbrella technology.
- **Outdoor Accessories:** The rise of hands-free umbrellas may signal a wider trend in the development and sale of outdoor accessories targeted at active professionals.

### Where This Applies

- **Outdoor Recreation:** Manufacturers of outdoor recreational equipment can benefit from incorporating hands-free umbrella technology in their products.
- **Fashion and Apparel:** There is a potential market for wearable weather protection products like hands-free umbrellas within the fashion industry.
- **Mobile Technology:** The development of hands-free umbrella technology also presents an opportunity for smartphone manufacturers to package waterproof cases with their products.

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