# Pastel Tonal Graphic Collections Felt Joins NUBIAN in Creating a Range of Streetwear for Spring By Amy Duong | Published 2018-04-24 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/nubian References: [hypebeast](https://hypebeast.com/2018/4/nubian-felt-exclusive-collaboration-release) & [nubian-ave](http://www.nubian-ave.com/?mode=cate&cbid=2411010&csid=0&sort=n) Fashion label Felt joins forces with Tokyo-based retailer NUBIAN in creating a [line of streetwear essentials](https://www.trendhunter.com/trends/beams-and-needles) suitable for the spring weather. The entire collection exudes a plethora of color surrounding pastel tonal concepts. The garment silhouettes themselves are simplistic, but are decorated with bold graphics to embody a captivating visual overall. The seasonal offerings feature [colorful hooded sweatshirts and crewneck sweaters](https://www.trendhunter.com/trends/vowels-1). The Felt x NUBIAN collection gives off a strong sense of contrasting elements throughout the entire rainbow-toned offerings. The color palette ranges from salmon pink to light sky blue. The collaborative capsule will be sold exclusively at NUBIAN, set to be priced between $61 USD to $122 USD and available at the brand new [Harajuku](https://www.trendhunter.com/trends/sidewinder-96-id) location. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 41% | Activity: 29% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Why This Trend Is Growing - **Pastel Tonal Graphic Collections:** Disruptive Innovation Opportunity: Explore the use of innovative printing techniques and sustainable materials in creating pastel tonal graphic collections. - **Streetwear Essentials for Spring:** Disruptive Innovation Opportunity: Develop advanced fabric technologies that combine comfort and functionality in streetwear essentials for the spring season. - **Collaborative Capsule Collections:** Disruptive Innovation Opportunity: Utilize strategic partnerships to create exclusive collaborative capsule collections that merge different design aesthetics and target specific market segments. ### Industries Being Reshaped - **Fashion:** Disruptive Innovation Opportunity: Integrate augmented reality into the fashion industry to provide interactive product experiences and virtual try-ons. - **Retail:** Disruptive Innovation Opportunity: Implement personalized shopping experiences using artificial intelligence and machine learning to enhance customer satisfaction and drive sales. - **Printing and Textiles:** Disruptive Innovation Opportunity: Develop advanced digital printing technologies that enable high-quality customization and faster production of graphic collections in the textile industry. ## Related on Trend Hunter - [Seasonal Fashion Capsules](https://www.trendhunter.com/trends/needles-x-nepenthes.md) - [Special Order Collaborative Streetwear](https://www.trendhunter.com/trends/2tone-jersey-collection.md) - [Archival-Inspired Fashion Capsule](https://www.trendhunter.com/trends/martine-rose-and-napapijr.md) - [Collaborative Fleece Collection](https://www.trendhunter.com/trends/uniqlo-and-needles.md) - [Bright Color-Based Spring Fashion](https://www.trendhunter.com/trends/vowels-1.md) - [Seasonal Co-Ord Streetwear Capsules](https://www.trendhunter.com/trends/special-release.md) - [Nostalgic Spring-Ready Fashion Capsules](https://www.trendhunter.com/trends/gelato-games.md) - [Spring-Centric Outerwear Collections](https://www.trendhunter.com/trends/namacheko-1.md) - [Summer-Inspired Vibrant Streetwear](https://www.trendhunter.com/trends/colorful-rebel.md)