# Neutral Layered Textural Sneakers JJJJound Showcases Upcoming NPC II Shoe with Reebok By Amy Duong | Published 2022-06-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/npc-ii References: [hypebeast](https://hypebeast.com/2022/6/jjjjound-reebok-npc-ii-collaboration-info) Montreal-based label [JJJJound](https://www.trendhunter.com/trends/2002r-3) works in collaboration with [Reebok](https://www.trendhunter.com/trends/reebok-x-white-mountaineering) and the brand took to [Instagram](https://www.trendhunter.com/trends/joe-freshgoods-and-new-balance) to showcase its upcoming NPC II sneaker model. The signature footwear design is the base foundation of the collaboration, with an 80s flair and minimal design language as the root. Overall, it has a light tonal palette with white leather making up most of the upper before being marked with a touch of contrast by the beige nylon tongue. The beige continues at the terry cloth interior for a soft and cozy feel -- all of this sits on top of an off-white sole unit. It is then rounded out with the signature gold-soil logo that nods to JJJJound on the side. Image Credit: JJJJound ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 2% | Activity: 8% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### What Makes This Trend Stand Out - **Minimal Sneaker Designs:** The fashion industry can explore the demand for minimalistic sneaker designs that utilize natural colors and textures. - **Collaborative Fashion Design:** Opportunities exist for fashion companies and designers to collaborate with and incorporate the unique design aesthetics of brands like JJJJound into their own products. - **Retro-inspired Footwear:** Brands can consider creating retro-style sneakers with a modern twist, as seen in the collaboration between JJJJound and Reebok. ### Sectors Adopting This - **Footwear:** The footwear industry can look into creating minimalist and retro-inspired shoes that incorporate new textures and colors as seen in the JJJJound and Reebok collaboration. - **Fashion:** The fashion industry can partner with unique design brands like JJJJound to create distinct collaborations and incorporate their design aesthetics into their own products. - **Retail:** Retailers can explore the demand for neutral-colored, textured sneakers that combine retro and minimalist design elements to offer their customers a unique product. ## Related on Trend Hunter - [Mushroom-Inspired Collaborative Sneakers](https://www.trendhunter.com/trends/993-sneaker-model.md) - [Collaborative Neutral Lifestyle Sneakers](https://www.trendhunter.com/trends/new-balance-993.md) - [Collaborative Light Tonal Sneakers](https://www.trendhunter.com/trends/gelkayano-14-sneaker.md) - [Durable Weatherized Collaborative Sneakers](https://www.trendhunter.com/trends/2002r-5.md) - [Weatherized Collaborative Muted Sneakers](https://www.trendhunter.com/trends/2002r-sneaker-4.md) - [Minimal Joint Lifestyle Sneakers](https://www.trendhunter.com/trends/collaborative-samba.md) - [Stealthy Durable Collaborative Sneaker](https://www.trendhunter.com/trends/goretex-2002r.md) - [Collaborative Light Tonal Sneakers](https://www.trendhunter.com/trends/gelkayano-14-5.md) - [Neutral Collaborative Sneaker Designs](https://www.trendhunter.com/trends/mesa-and-gum.md)